Lucky Point
General Information about #291D61
#291D61, also known as Lucky Point, is a dark shade of purple-blue. In the RGB color model, it is composed of 16.1% red, 11.4% green, and 38% blue. In the HSV color model, it has a hue of 252 degrees, a saturation of 70%, and a value of 38%. This color is often associated with qualities like sophistication, mystery, and depth. It's a color that is not often found in nature, which contributes to its unique and intriguing appeal. In branding, Lucky Point can be used to convey a sense of luxury, exclusivity, or creativity. Its distinctive character makes it suitable for industries seeking to project an image of innovation or artistry. However, due to its darkness, it should be used judiciously to avoid overwhelming designs.
The hex color #291D61, also known as Lucky Point, presents accessibility challenges due to its dark nature. When used as a background color, it requires light text (white or very pale shades) to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using #291D61 with dark text will likely fail these criteria, making content difficult to perceive for users with visual impairments. Designers and developers must prioritize color contrast to accommodate all users, including those with low vision or color blindness. Tools like contrast checkers can help verify compliance with accessibility standards, ensuring an inclusive user experience. Consider providing alternative color schemes to allow users to customize the display based on their individual needs.
Shades
Digital Color Formats
Alternative colors
- #3f376b
A slightly lighter shade that offers better contrast when paired with dark text, while still maintaining a similar aesthetic.
- #4d447f
A brighter color from the same family, providing a higher level of contrast for improved readability and visual clarity.
- #3d297f
A more saturated hue with more luminance that can be used to bring excitement to the background without causing readability concerns.
Applications
Web Design
In web design, #291D61 can serve as an elegant background for sections needing a touch of sophistication and luxury. It can also be utilized for decorative elements such as borders, dividers, and icons. However, it's crucial to pair it with appropriate contrasting colors for text and interactive elements to maintain accessibility standards.
Fashion
Within the realm of fashion, #291D61 can be incorporated into evening wear, accessories, or as an accent color in patterns. It evokes a sense of mystery and elegance, making it suitable for creating statement pieces. Moreover, this color works well when combined with lighter shades or metallic accents to balance its depth.
Interior Design
In interior design, #291D61 can be employed to create a moody and sophisticated atmosphere. It works particularly well in spaces designed for relaxation or contemplation, such as home theaters or libraries. When using this color, it is advisable to balance it with lighter colors and natural textures to prevent the space from feeling too dark or overwhelming.