Blue Gem
General Information about #290398
The hexadecimal color #290398, also known as Blue Gem, is a deep, saturated shade of blue-purple. It resides in the blue color family, characterized by a strong blue hue with a subtle violet undertone. In the RGB color model, it consists of 16.1% red, 1.2% green, and 59.6% blue. This combination gives it its distinctive dark and rich appearance. In the CMYK color model, used for printing, it is composed of 73% cyan, 98% magenta, 0% yellow, and 40% black. The color #290398 evokes feelings of luxury, mystery, and sophistication. It is often associated with royalty and the night sky. Its dark nature can also convey a sense of calmness and introspection. This color may not be very suitable for outdoor environments, and works best in controlled, darker, and comfortable environments.
The hex color #290398, a deep and saturated blue-purple, presents significant accessibility challenges, particularly when used as a background for text or interactive elements. Its low luminance results in poor contrast against lighter text colors like white or yellow, potentially making content difficult to read for individuals with visual impairments. To ensure accessibility, it's crucial to pair this color with text or foreground elements that have a sufficiently high contrast ratio, ideally exceeding the WCAG AA guidelines of 4.5:1 for normal text and 3:1 for large text. Avoid using it as a background for large blocks of text or intricate graphics without careful consideration of contrast. Consider using color contrast tools to verify that the combination meets accessibility standards. Also, do not use it to display small buttons or smaller text. Alternatives like paler shades of blue or purple, or using this blue in combination with a lighter background might be useful.
Shades
Digital Color Formats
Alternative colors
A lighter shade of blue that offers better contrast against white text, improving readability and accessibility.
A muted purple that provides a more subtle background option, reducing eye strain and enhancing visual comfort.
This color provides a higher contrast against both black and white text, and is often a better starting point when designing a webpage with accesibility as a priority
Applications
Web Design
In web design, #290398 can be used to create a sense of luxury and sophistication. It's suitable for header backgrounds or accents in websites for high-end brands. Be cautious of accessibility and only use this in limited areas of the webpage.
Fashion
In the fashion industry, this color can be used for evening wear or formal attire. It evokes feelings of elegance and mystery. It can be used sparingly for accessories. It may also be a good match for creating dark patterns on scarfs or other silk products.
Interior Design
In interior design, #290398 can be used as an accent color in a room to add a touch of drama and sophistication. It works well in spaces that aim for a modern or eclectic aesthetic, and in locations where a calming effect is wanted.
Graphic Design/Packaging
In graphic design, this color can be used to give a product packaging a premium or exclusive feel. It is especially effective for products targeting a sophisticated audience who prefer dark elegant themes. Pairing this with silver can give an extremely luxurious feeling.