Azure
General Information about Azure (#2863AE)
The hexadecimal color #2863AE, often referred to as Azure, is a captivating shade of blue that evokes feelings of tranquility, trust, and stability. It is located in the blue region of the color spectrum, possessing a moderate saturation and brightness. In color theory, Azure is often associated with depth, wisdom, and confidence. Historically, blue pigments have been prized and used in art and decoration across various cultures. The hex code #2863AE breaks down into its RGB (Red, Green, Blue) components as follows: Red: 40, Green: 99, Blue: 174. This combination creates a balanced and visually appealing hue. Azure's versatility makes it suitable for various applications, from web design to fashion, where it can be used to create a sense of calm and sophistication. Its cool undertones make it a refreshing and inviting color choice.
The hex color #2863AE, also known as Azure, presents some accessibility considerations for web developers. When used as a background color, it's crucial to ensure sufficient contrast with the text color to meet WCAG guidelines. A light text color such as white (#FFFFFF) or a very light gray would provide good contrast. Conversely, using darker text colors may lead to insufficient contrast, making content difficult for users with visual impairments to read. When using Azure for interactive elements like buttons or links, it's essential to provide clear visual cues for hover, focus, and active states, as color alone shouldn't be the sole indicator of interactivity. Keyboard focus indicators should be highly visible against the Azure background. Also, consider users with color blindness; ensure that information conveyed through Azure is also available through other means, such as text labels or icons.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Azure can be used for headers, navigation bars, and call-to-action buttons to create a visually appealing and trustworthy interface. It is suitable for websites related to technology, finance, and healthcare. The color provides a sense of stability and sophistication. Pairing it with white or light gray text ensures readability, while accent colors like yellow or orange can add visual interest and highlight key elements.
Fashion and Interior Design
Azure is popular in fashion for creating elegant and refined looks. It can be used in dresses, suits, and accessories to add a touch of sophistication. In interior design, Azure can be used for walls, furniture, and decorative accents to create a calming and stylish atmosphere. It pairs well with neutral colors like white, gray, and beige, as well as natural materials like wood and stone. Accent colors like gold or silver can add a touch of luxury.
Branding and Marketing
Azure is a versatile color choice when branding a product. In print design, Azure can be used for brochures, posters, and business cards to create a professional and trustworthy image. It can also be used in digital marketing materials, such as social media graphics and email templates, to create a consistent brand identity. Pairing it with clean typography and minimalist design elements can enhance its effectiveness.