Te Papa Green
General Information about #284A3E
The hexadecimal color code #284A3E, also known as Te Papa Green, is a dark shade of green with moderate saturation. It's composed of 15.7% red, 29% green, and 24.3% blue. In the RGB color model, it is represented as (40, 74, 62). This color is often associated with nature, tranquility, and stability. Colors similar to #284A3E can evoke feelings of calmness and connection to the earth, making it a popular choice in designs related to environmental themes or wellness. It is a versatile color that can be used in a variety of contexts, from branding to interior design, to create a soothing and harmonious atmosphere. Understanding the properties and associations of #284A3E can aid designers in effectively incorporating it into their projects to achieve desired emotional and aesthetic effects.
The color #284A3E, also known as Te Papa Green, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) standards for sufficient contrast, making it difficult for users with visual impairments to read. To improve accessibility, it's advisable to pair this color with lighter shades of green, yellows, or even whites for text to ensure a contrast ratio of at least 4.5:1. For larger text (14pt bold/18pt regular and up), a contrast ratio of 3:1 is acceptable. In user interface elements, care should be taken to avoid relying solely on color to convey information, as colorblind users may not be able to perceive the difference. Providing additional cues like labels, icons, or patterns can enhance usability for all users. Testing with accessibility tools and considering user feedback is crucial to ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design for Environmental Organizations
Te Papa Green, with its earthy undertones, can be used in website designs for environmental organizations or sustainable businesses to evoke a sense of nature and responsibility. As a background or accent color, it creates a calming and trustworthy atmosphere. The color also works well for highlighting call-to-action buttons related to eco-friendly initiatives. It's versatile enough to be paired with neutral tones or brighter accents to create a balanced and engaging user experience.
Interior Design for Relaxation Spaces
In interior design, #284A3E can be incorporated to create a serene and natural ambiance. It works wonderfully in living rooms or bedrooms when paired with wooden furniture and natural fabrics. The color can be used for wall paint, accent cushions, or decorative items. Its calming effect is suitable for spaces intended for relaxation and rejuvenation. It's also appropriate for studies or home offices, where it can enhance focus and concentration.
Fashion Design for Outdoor Wear
In the fashion industry, #284A3E can be used as a primary or secondary color in clothing designs, especially for outdoor or casual wear. It pairs well with earth tones such as browns and beiges, and can be used in prints or as a solid color for jackets, pants, or dresses. The color's association with nature makes it a good choice for eco-conscious brands or collections.