Te Papa Green

#28443D

General Information about Te Papa Green (#28443D)

The hexadecimal color #28443D, often referred to as Te Papa Green, is a muted and earthy shade of green. It belongs to the dark moderate green color family. In the RGB color model, #28443D is composed of 15.69% red, 26.67% green, and 23.92% blue. When represented in the CMYK color model, it consists of 41.25% cyan, 0.00% magenta, 10.37% yellow, and 73.33% black. This color has a sense of depth and naturalness, making it well-suited for designs aiming to evoke feelings of tranquility and stability. Its understated nature allows it to be versatile, working well in both digital and print mediums. The color is named after Te Papa, the Museum of New Zealand, likely reflecting the natural tones found in the New Zealand landscape.

The color #28443D, also known as Te Papa Green, presents some accessibility challenges. Its relatively low luminance value of 0.106 means that it requires careful consideration when used as a foreground color against a background. According to WCAG guidelines, sufficient contrast is crucial for readability and usability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Te Papa Green may not meet these ratios when paired with lighter backgrounds, potentially making text difficult to read. When using this color, it's essential to test the contrast ratio with the intended background and adjust either the text or background color to ensure compliance with accessibility standards. Using darker or lighter shades of green or pairing it with high-contrast colors like white or yellow can improve accessibility.

Shades

Digital Color Formats

RGB
40 68 61
RGB40 68 61
Red
Green
Blue
HSL
165deg 25.93% 21.18%
16525.9321.18HSL
Hue
Saturation
Lightness
HWB
165deg 15.69% 73.33%
16515.6973.33HWB
Hue
Whiteness
Blackness
hex#28443D
rgb40 68 61
hsl165deg 25.93% 21.18%
cmyk41.18% 0% 10.29% 73.33%
hwb165deg 15.69% 73.33%
xyz-d650.04 0.05 0.05
oklch0.3619 0.0363 176.6
oklab0.3619 -0.04 0
CMYK
41.18% 0% 10.29% 73.33%
41.18010.2973.33CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.04 0.05 0.05
0.040.050.05XYZ
X
Y
Z
OKLCH
0.3619 0.0363 176.6
0.36190.0363176.6LCH
Lightness
Chroma
Hue
OKLAB
0.3619 -0.04 0
0.3619-0.040LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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