Astronaut
General Information
The hex color #284370, often referred to as "Astronaut", is a deep, muted shade of blue with a hint of purple. It belongs to the blue color family and exhibits characteristics of calmness, stability, and sophistication. In the RGB color model, #284370 is composed of 15.7% red, 26.3% green, and 43.9% blue. In the CMYK color model, it consists of 64% cyan, 40% magenta, 0% yellow, and 56% black. This color is commonly associated with professionalism, trustworthiness, and depth, making it a popular choice for corporate branding and digital interfaces where conveying reliability is essential. Its somewhat subdued nature makes it a good color for backgrounds that need to create a feeling of calm.
The hex color #284370, also known as Astronaut, presents specific accessibility considerations for web developers. Its relatively low lightness value implies that it requires careful pairing with text and other UI elements to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #284370 as a background, developers should choose light-colored text to meet these contrast requirements. Tools are available to check the contrast ratio between colors, helping developers to make informed decisions. Ensuring adequate contrast is crucial for users with visual impairments, improving their ability to perceive and interact with the content. Consider providing alternative color schemes to accommodate users with different visual preferences.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and UI
In web design, #284370 can be used for website headers and footers to create a professional and sophisticated look. It's also effective for call-to-action buttons when paired with a contrasting color to draw attention. In user interface (UI) design, this color works well for navigation menus and sidebars, providing a calm and structured user experience. Due to its calming nature, this color can be used for websites related to meditation or sleep.
Fashion and Interior Design
In fashion, #284370 is a versatile color that can be used for elegant evening wear or professional business attire. It pairs well with neutral tones like gray and beige, as well as metallic accents like silver and gold. For interior design, this color can be used to create a soothing and sophisticated atmosphere in bedrooms or living rooms. It complements natural materials like wood and stone, and can be used as an accent color in furniture or wall decor.
Branding
This hex color evokes trust and stability and can be the perfect color to incorporate to your branding in a corporate environment. It can be used in your logo, for printed material and social media posts. Pair this color with a contrasting color such as yellow or orange.