Te Papa Green
General Information
The hex color #284045, also known as Te Papa Green, is a dark, muted shade of green with a subtle earthy undertone. It evokes feelings of nature, tranquility, and stability. In the RGB color model, it is composed of 16.1% red, 25.1% green, and 27.1% blue. This color is often associated with conservation efforts and environmental awareness. Its name, Te Papa Green, likely originates from its connection to the natural landscapes and cultural heritage represented by the Museum of New Zealand Te Papa Tongarewa. In design, this color is versatile, allowing for creation of either modern designs or vintage inspired aesthetics. Its subdued nature makes it suitable for creating calm and inviting atmospheres.
The hex color #284045, also known as Te Papa Green, presents some accessibility challenges, especially when used for text. Its relatively low luminance value (approximately 9.7) means that it requires careful consideration of contrast ratios. When using this color for text against a white or very light background, it's crucial to ensure that the contrast ratio meets WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to ensure readability for users with visual impairments. Using lighter shades of green, white, or yellow for text on a #284045 background, or using #284045 as an accent color rather than a primary text color, can significantly improve accessibility. Also consider providing alternative color schemes to allow users to customize their viewing experience.
Shades
Digital Color Formats
Alternative colors
- #345559
A slightly lighter green that provides better contrast against white backgrounds, enhancing readability.
- #40504a
A more desaturated green, suitable for backgrounds without overwhelming other elements.
- #303a3f
A dark grey-green that can offer a sophisticated and muted alternative, useful in creating a calming atmosphere.
Applications
Web Design
In web design, Te Papa Green (#284045) can be used to create a sophisticated and natural aesthetic. It's particularly effective for websites related to environmental conservation, outdoor activities, or organic products. This color can be applied to website headers, navigation bars, or as an accent color to highlight important content. However, its relatively dark shade requires careful consideration of text contrast to ensure accessibility. When used thoughtfully, Te Papa Green can evoke a sense of tranquility and connection with nature, enhancing the overall user experience and brand perception.
Interior Design
In interior design, Te Papa Green can introduce a sense of calm and nature indoors. This color works well in living rooms, bedrooms, or studies, creating a relaxing atmosphere. It pairs nicely with natural materials like wood, stone, and linen. Use it as a wall color, for accent pieces like cushions and throws, or in artwork to bring a touch of the outdoors in. Balance it with lighter neutral colors to prevent the space from feeling too dark. Incorporating plants can further enhance the natural and harmonious feel of the room.
Fashion
Te Papa Green can serve as a grounding, earthy tone in fashion. It works particularly well for outerwear like jackets and coats, or for accessories such as scarves and bags. This color pairs well with neutral tones like beige, brown, and gray, as well as with other earthy colors like terracotta and mustard yellow. It can also be used in patterns or prints to add depth and sophistication. This hue is often associated with practicality, durability, and a love for nature, making it ideal for everyday wear and outdoor activities.