Green Kelp

General Information

#28311E, also known as Green Kelp, is a dark, muted shade of green. It evokes a sense of nature, tranquility, and earthiness. In color theory, it sits between green and brown, offering a sophisticated and understated aesthetic. The color is often associated with stability, growth, and renewal. It's a popular choice for designs aiming to convey a sense of calm and reliability. Green Kelp is created by combining moderate amounts of blue and yellow light which are then reflected into the eye, creating the specific color nuance. Its hexadecimal value, #28311E, precisely defines its position within the color spectrum, making it easy to reproduce consistently across digital platforms and print media. It is important to note that the RGB values are R:40 G:49 B:30.

The color #28311E, a deep, muted green, presents some accessibility challenges. Its low luminance value means that text rendered in this color on a white background may not meet WCAG standards for contrast ratio, particularly for users with low vision. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using this color for text requires careful consideration of font size and weight. For improved accessibility, consider pairing it with lighter colors like off-white or light gray to ensure sufficient contrast. Alternatively, using #28311E as a background color necessitates using very light foreground colors to maintain readability. Avoid using it for essential UI elements or interactive components without proper contrast adjustments to ensure all users can perceive and interact with the content effectively. Tools are available to check color contrast ratios and help select accessible color combinations.

Shades

Digital Color Formats

Alternative colors

Applications

• Website Accent Color

  In web design, #28311E can serve as an accent color in layouts aiming for a natural, organic feel. It can be used for subtle backgrounds, borders, or graphic elements. It pairs well with neutral tones like beige, cream, and light gray to create a calming and sophisticated aesthetic. Use it sparingly to highlight key information or to add depth to your design. For example, it could be used as a hover state color for buttons or links to provide visual feedback without being overly intrusive. Consider using it for website sections related to nature, sustainability, or wellness.

• Interior Design Accent

  In interior design, #28311E, reminiscent of Green Kelp, is suitable for creating a serene and grounded atmosphere. It can be used for painting walls in a study or bedroom to promote relaxation and focus. Pair it with natural materials like wood and stone to enhance the earthy vibe. It can also be used for accent pieces like cushions, curtains, or rugs to add a touch of nature-inspired color to a space. Complement it with warm lighting to prevent it from appearing too somber.

• Fashion Apparel

  In fashion, #28311E can be incorporated into outfits for a sophisticated and understated look. It is a versatile color that works well in both casual and formal wear. It can be used for pants, skirts, or dresses, and paired with neutral colors like black, white, or gray for a balanced ensemble. It can also be accessorized with gold or bronze jewelry to add a touch of elegance. Consider using it for outerwear like jackets or coats for a timeless and nature-inspired style.

Complementary color

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