Jacksons Purple
General Information about Jackson's Purple
The hex color #282781, also known as Jackson's Purple, is a deep, muted shade of purple located in the blue-violet spectrum. It is composed of 15.7% red, 15.3% green, and 50.6% blue. This color is often associated with royalty, mystery, and creativity. In color psychology, purples are often seen as sophisticated, spiritual, and imaginative. Jackson's Purple specifically has a calming yet intriguing presence, making it suitable for designs aiming to evoke a sense of depth and contemplation. It's not a commonly used color, giving it a unique and memorable appeal. Its deep tone makes it suitable for creating contrast, although careful consideration is needed to ensure accessibility regarding text legibility.
The hex color #282781, also known as Jackson's Purple, presents some accessibility challenges, especially regarding text contrast. When using this color for backgrounds, it is crucial to select text colors that provide sufficient contrast to ensure readability for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. White or very light shades of yellow or green could potentially work well, but testing with accessibility tools is essential. Avoid using dark text colors, as the low contrast will make the text difficult to read. Also, consider providing alternative color schemes for users who may have difficulty perceiving the intended contrast.
Shades
Digital Color Formats
Alternative colors
A slightly lighter purple that offers better contrast for text and other elements.
A more vibrant purple that can be used as an accent color to draw attention to specific elements.
A pastel purple that creates a calming and sophisticated feel, suitable for backgrounds and larger areas.
Applications
Beauty and Cosmetics Branding
Jackson's Purple can be used to evoke a sense of luxury and sophistication. Its deep hue makes it suitable for branding materials in the beauty and cosmetics industry, especially for products targeting a mature audience. It can be combined with gold or silver accents to enhance the feeling of elegance and exclusivity, communicating a sense of quality and high-end appeal.
Interior Design Accent Color
This color can create a sense of depth and tranquility in a room. It pairs well with neutral colors like beige or gray for a balanced look. Consider using it as an accent wall color in a bedroom or living room to create a relaxing and inviting space. Accessorize with lighter shades of purple or complementary colors like yellow to add visual interest and prevent the room from feeling too dark.
Web Design Theme
Jackson's Purple can be incorporated into web design to create a sense of sophistication and mystery. It is particularly effective for websites related to technology, education, or the arts. The color can be used for headings, buttons, or background elements to draw the user's eye and create a memorable experience. Ensure sufficient contrast with text to maintain readability and accessibility.