Cocoa Brown

#281E23

General Information about Cocoa Brown

The hex color #281E23, often referred to as Cocoa Brown, is a dark, muted shade of brown. It belongs to the brown color family, characterized by its combination of red, green, and blue light in specific proportions. In the RGB color model, #281E23 is composed of 15.69% red, 11.76% green, and 13.73% blue. This combination results in a color that evokes feelings of warmth, earthiness, and sophistication. Cocoa Brown is frequently employed in designs seeking to project a sense of stability and reliability, and due to its muted nature, it's often paired with brighter, contrasting colors to create visually appealing compositions and grab attention.

The hex color #281E23, also known as Cocoa Brown, presents some accessibility challenges, particularly in text-based applications. Its low luminance value means it offers insufficient contrast against a standard white background. According to WCAG guidelines, text should have a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Cocoa Brown fails to meet these criteria, making it difficult for users with visual impairments to read text rendered in this color. To improve accessibility, it is advisable to pair Cocoa Brown with a much lighter color for text or use it sparingly for decorative elements where readability is not critical. Tools are available to check color contrast ratios and ensure compliance with accessibility standards, helping designers make informed choices and create more inclusive experiences.

Shades

Digital Color Formats

RGB
40 30 35
RGB40 30 35
Red
Green
Blue
HSL
330 14.29% 13.73%
33014.2913.73HSL
Hue
Saturation
Lightness
HWB
330 11.76% 84.31%
33011.7684.31HWB
Hue
Whiteness
Blackness
hex#281E23
rgb40 30 35
hsl330 14.29% 13.73%
cmyk0% 25% 12.5% 84.31%
hwb330 11.76% 84.31%
xyz-d650.02 0.02 0.02
oklch0.249 0.0178 346.83
oklab0.249 0.02 0
CMYK
0% 25% 12.5% 84.31%
02512.584.31CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.02 0.02
0.020.020.02XYZ
X
Y
Z
OKLCH
0.249 0.0178 346.83
0.2490.0178346.83LCH
Lightness
Chroma
Hue
OKLAB
0.249 0.02 0
0.2490.020LAB
Lightness
Green–Red
Blue–Yellow

Alternative colors

Applications

Complementary color

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