Jacksons Purple

General Information about Jacksons Purple

The color #281BA2, also known as Jacksons Purple, is a dark and somewhat muted shade of purple. It belongs to the purple color family, which is often associated with royalty, creativity, and mystery. This particular shade possesses a unique blend of blue and red undertones, lending it a sense of depth and sophistication. It is not a particularly common color in everyday designs, making it stand out when used intentionally. From a technical perspective, #281BA2 has a relatively low luminance value, which means it appears darker to the human eye. This characteristic can influence its application in various design fields, requiring careful consideration of contrast and visibility. The RGB values for Jacksons Purple are R:40, G:27, and B:162.

The hex color #281BA2, also known as Jacksons Purple, presents specific accessibility challenges, especially in text-based contexts. Due to its relatively low luminance, it may not provide sufficient contrast against lighter backgrounds, potentially making it difficult for users with visual impairments to read. It's crucial to assess the contrast ratio using accessibility tools to ensure compliance with WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using this color for text, consider pairing it with a very light color like white or a pale yellow to maximize readability. If this contrast isn't achievable, avoid using it for essential text or interactive elements. It can be more safely used for decorative elements where readability is not critical. Always test your color combinations with users with visual impairments to ensure optimal accessibility.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, Jacksons Purple can be incorporated as a background for headers or footers to create a sophisticated and calming ambiance. It pairs well with lighter text colors such as white or light gray to ensure readability. However, avoid using it for primary text as its low luminance may strain the eyes. It can also be used to highlight specific sections or call-to-action buttons, provided that the text on the button has sufficient contrast. Furthermore, this color can serve as a subtle yet distinctive element in branding and visual storytelling, particularly for businesses aiming to project an image of creativity and elegance.

• Interior Design

  In interior design, Jacksons Purple can be applied as an accent wall color in living rooms or bedrooms to evoke a sense of luxury and tranquility. It complements well with neutral furniture tones like beige, gray, or white. Consider incorporating it in decorative elements such as cushions, curtains, or rugs to add a pop of color without overwhelming the space. It's particularly effective in creating a relaxing atmosphere in spaces dedicated to meditation or relaxation. When using this color, ensure that there is ample natural or artificial light to prevent the room from feeling too dark or closed in.

• Fashion

  In the realm of fashion, Jacksons Purple introduces a touch of regal elegance. It's best suited for evening wear, formal dresses, or as an accent color in accessories like scarves, handbags, or jewelry. It pairs beautifully with metallic tones like gold or silver for a luxurious appeal. In casual wear, Jacksons Purple can be incorporated into tops or sweaters, especially when combined with neutral bottoms like jeans or black pants. To create a harmonious outfit, consider incorporating complementary colors like yellow or gold through small accents. Avoid pairing it with overly bright colors to maintain a sophisticated look.

Complementary color

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