Cocoa Brown

#281A24

General Information about #281A24

The hex color #281A24, often referred to as Cocoa Brown, is a dark, muted shade of brown with a subtle reddish undertone. It belongs to the family of earth tones, which are known for their association with nature, stability, and comfort. In the RGB color model, #281A24 is composed of 16.1% red, 10.2% green, and 14.1% blue. Its CMYK representation is approximately 0% cyan, 36.6% magenta, 12.5% yellow, and 83.9% black. This color is frequently used in design to evoke feelings of warmth, sophistication, and understated elegance. Its versatility allows it to be incorporated into a wide range of applications, from web design and branding to interior decoration and fashion. The color is usually matte and does not reflect much light. In general, the color is more popular among woman than men.

The hex color #281A24, a deep cocoa brown, presents several accessibility considerations, particularly in web design. Its low luminance value necessitates careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #281A24 as a background, pairing it with light text colors like white (#FFFFFF) or very light grays is essential. Conversely, avoid using dark text colors, as they will be difficult to read. Also, consider users with visual impairments. Providing alternative visual cues, such as underlines for links or icons for interactive elements, can further enhance accessibility. Furthermore, avoid relying solely on color to convey information; always include text labels or other indicators to ensure that the content is accessible to all users, including those with color vision deficiencies. Thoughtful design choices can make the use of #281A24 both aesthetically pleasing and inclusively accessible.

Shades

Digital Color Formats

RGB
40 26 36
RGB40 26 36
Red
Green
Blue
HSL
317.14deg 21.21% 12.94%
317.1421.2112.94HSL
Hue
Saturation
Lightness
HWB
317.14deg 10.2% 84.31%
317.1410.284.31HWB
Hue
Whiteness
Blackness
hex#281A24
rgb40 26 36
hsl317.14deg 21.21% 12.94%
cmyk0% 35% 10% 84.31%
hwb317.14deg 10.2% 84.31%
xyz-d650.02 0.01 0.02
oklch0.2397 0.0283 337.26
oklab0.2397 0.03 -0.01
CMYK
0% 35% 10% 84.31%
0351084.31CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.01 0.02
0.020.010.02XYZ
X
Y
Z
OKLCH
0.2397 0.0283 337.26
0.23970.0283337.26LCH
Lightness
Chroma
Hue
OKLAB
0.2397 0.03 -0.01
0.23970.03-0.01LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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