Jacaranda
General Information about #280A28 (Jacaranda)
The hex color #280A28, often referred to as Jacaranda, is a deep, muted shade of purple. It is characterized by its low saturation and dark value, giving it a subtle and somewhat mysterious appearance. In the RGB color model, #280A28 is composed of 15.7% red, 3.9% green, and 15.7% blue. In the CMYK color model, it consists of 0% cyan, 75% magenta, 0% yellow, and 84.3% black. This color evokes feelings of luxury, sophistication, and creativity. Its name, Jacaranda, is derived from the Jacaranda tree, known for its vibrant purple flowers. Due to its dark nature, #280A28 is best used as an accent color rather than a primary color, especially in digital design, where contrast is crucial for readability.
The color #280A28, a deep, muted purple, presents significant accessibility challenges, particularly when used for text or interactive elements. Its low luminance (brightness) results in poor contrast against both light and dark backgrounds. According to WCAG (Web Content Accessibility Guidelines), sufficient contrast is crucial for users with visual impairments to perceive content effectively. To meet accessibility standards, text using #280A28 would require a very light background (close to white) or a significantly darker background (close to black) to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Employing color contrast checkers is essential to verify compliance. Additionally, avoid using this color as the sole means of conveying information, as users who are colorblind may not be able to distinguish it from other colors. Supplement color cues with text labels or other visual indicators to ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
- #4c2d4c
A lighter purple that provides better contrast and visibility for text and interface elements, improving readability.
- #551a8b
A more saturated purple, offering a bolder and more vibrant look while remaining relatively accessible with careful background pairing.
- #333333
A dark gray alternative can give a feeling similar to Jacaranda but offers far better contrast for text.
Applications
Web Design Accent
In web design, Jacaranda (#280A28) can serve as an accent color for backgrounds or graphic elements, adding a touch of sophistication and mystery. It's best suited for sparingly use, avoiding large blocks of text to ensure readability and accessibility. This color can evoke feelings of luxury, creativity, and introspection, making it suitable for websites related to arts, spirituality, or high-end products. For instance, a cosmetic brand might use Jacaranda for its website's header or footer, creating a visually appealing and memorable user experience. When paired with complementary colors like light greens or yellows, it can create a harmonious and balanced design.
Interior Design Accent
In interior design, Jacaranda can be used to create a cozy and intimate atmosphere. It works well as an accent wall color in bedrooms or living rooms, adding depth and visual interest to the space. It can also be incorporated into furniture upholstery, decorative pillows, or artwork, creating a cohesive and stylish look. To balance the darkness of Jacaranda, it's advisable to pair it with lighter neutral colors like beige, cream, or light gray. Metallic accents, such as gold or silver, can enhance the luxurious feel of the color scheme.
Fashion Accent
In fashion, Jacaranda can be used to create elegant and sophisticated outfits. It works well for evening wear, formal dresses, or statement pieces like coats or jackets. The color can be paired with neutral colors like black, white, or gray for a classic look, or with bolder colors like teal or mustard for a more daring and fashion-forward statement. Jacaranda accessories, such as scarves, handbags, or shoes, can also add a touch of luxury and refinement to any outfit.