Jacaranda
General Information about Jacaranda
The hex color #280034, also known as Jacaranda, is a deep, dark shade of purple that evokes a sense of mystery, sophistication, and luxury. It is a blend of red and blue hues, with a minimal amount of green, creating a rich and intense color. In the RGB color model, it consists of 16.1% red, 0% green, and 20.4% blue. This color is often associated with royalty, creativity, and spirituality. It's a color that stands out and is not commonly found in nature, hence its unique appeal. Jacaranda is the color of the Jacaranda tree’s flowers, which have a unique purple color. This color can be used in a variety of design applications, from web design to fashion, to create a dramatic and elegant effect, although it should be used sparingly to avoid overwhelming the viewer, especially in the UI design.
The color #280034, also known as Jacaranda, presents significant accessibility challenges, particularly in text-based contexts. Its low luminance value of approximately 2% means that it requires extremely light text to achieve sufficient contrast for readability, based on WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Therefore, when using #280034 as a background, foreground text should be carefully chosen from the white spectrum to meet these standards. Also, avoid using this color for essential UI elements or interactive components without careful consideration of contrast. Always provide alternative visual cues such as icons, borders, or text shadows to aid users with visual impairments or color blindness. Proper testing with accessibility evaluation tools is crucial to ensure inclusive design for all users, especially those with disabilities. Additionally, the dark nature of Jacaranda makes it unsuitable for conveying information in a chart or diagram where the information must be easily legible. Consider offering high contrast mode that switches color schemes to improve readability.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Jacaranda can be used sparingly as an accent color or for decorative elements to evoke a sense of luxury and mystery. Given its dark nature, it is best used for headers, backgrounds or sections with very light text to ensure readability. For example, a portfolio website might use Jacaranda for a background section featuring project titles in white or cream. It may be used to highlight call-to-action buttons or create visually striking transitions between content sections. However, it should be applied thoughtfully and avoid as primary color for body text or extensive blocks of information. It is a great color to be used in a dark-themed landing page.
Fashion
In fashion, Jacaranda is a sophisticated and dramatic color that can be used for evening wear, formal attire, or accessories. A Jacaranda-colored velvet dress or a silk scarf adds a touch of elegance and intrigue to an outfit. This color pairs well with metallics like silver or gold for a glamorous look, or it can be combined with lighter shades of purple or gray for a more subdued effect. It can also be used as an accent color in prints or patterns. Its depth and richness make it an excellent choice for seasonal collections, particularly in autumn and winter.
Interior Design
In interior design, Jacaranda can be used to create a luxurious and intimate atmosphere in a room. It works well as an accent wall color in a bedroom or living room, especially when paired with soft lighting and plush textiles. It can also be used for upholstery, such as velvet sofas or accent chairs. Lighter shades of purple or gray can be used as complementary colors to balance the intensity of Jacaranda. Gold or brass accents can add a touch of glamour. It can be incorporated into rugs, curtains, and throw pillows to create a cohesive and stylish look.