Azure
General Information about Azure
The hexadecimal color #2761A3, also known as Azure, is a deep and rich shade of blue. It is composed of 15.3% red, 38% green, and 63.9% blue. In the RGB color model, this translates to 39 red, 97 green, and 163 blue. The corresponding CMYK values are 76% cyan, 41% magenta, 0% yellow, and 36% black. Azure is often associated with qualities such as stability, trust, and intelligence, making it a popular choice for corporate branding and designs aimed at conveying a sense of reliability. In color psychology, blue is often linked to calmness and serenity. Azure's depth adds a touch of sophistication and professionalism. It is a versatile color that can be used effectively in various applications, from web design to interior decoration.
The color #2761A3, a deep azure, presents some accessibility considerations for web design. When used as a background color, it's crucial to ensure sufficient contrast with the foreground text. A light text color, such as white or a very pale yellow, is recommended to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. Specifically, a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is advisable to ensure readability for users with visual impairments. Additionally, avoid using this color for critical interactive elements without clear visual cues, as individuals with color blindness might struggle to distinguish them. It's also important to test color combinations using accessibility evaluation tools to verify compliance with accessibility standards. Remember that color is not the only way to provide information. For example, add an icon to a colored button for important actions.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A slightly lighter blue that offers better readability on screens and can be used as a background for text-heavy sections.
- #1e90ff
A more vibrant blue that can be used as an accent color to draw attention to specific elements on a webpage.
- #778899
A muted blue which provides a more subtle visual impact, ideal for backgrounds and elements that should not dominate the design.
Applications
Web Design
In web design, #2761A3 can be used for headers, navigation bars, and button backgrounds to create a professional and trustworthy feel. Its depth makes it suitable for corporate websites or any platform aiming to convey stability and reliability. This color can be used with lighter shades to create visual hierarchy and guide the user's eye through the content. Proper contrast with text and other elements is essential to ensure readability and accessibility. It should be used sparingly as a background color, especially for large blocks of text, because high saturation can cause eye strain.
Interior Design
In interior design, Azure (#2761A3) can serve as an accent color in a room, perhaps for a feature wall or decorative accessories. It pairs well with neutral tones like gray, white, or beige to create a sophisticated and calming environment. Consider using it in rooms where focus and tranquility are desired, such as a home office or bedroom. Combining it with warm metallic accents, like gold or brass, can add a touch of elegance and prevent the color scheme from feeling too cold. A balanced approach is key to achieving a harmonious and inviting space.
Fashion
In fashion, azure can be incorporated into clothing and accessories to add a pop of color and sophistication. A dress or blouse in this shade can make a bold statement, while accessories like scarves or handbags can provide a subtle touch of elegance. Azure pairs well with neutral colors like black, white, and gray, as well as complementary colors like coral or orange, creating interesting and stylish combinations. This color exudes confidence and can be worn in different seasons, making it a versatile addition to your wardrobe.