Mariner
General Information about Mariner (#2759E2)
The hexadecimal color code #2759E2, also known as Mariner, is a vibrant shade of blue. It's composed of 15.3% red, 34.9% green, and 88.6% blue. In the RGB color model, #2759E2 has the numerical representation (39, 89, 226). This color is often associated with qualities such as trust, intelligence, and authority. Mariner is commonly used in various design contexts, including web development, graphic design, and branding, to evoke feelings of stability and reliability. Its high blue concentration gives it a calming yet powerful presence. The color is reminiscent of the deep sea, thus its association with the name Mariner. Understanding the color's composition and its psychological implications is important for designers to effectively communicate the intended message.
The color #2759E2, also known as Mariner, presents some accessibility challenges. Its relatively low luminance can result in insufficient contrast when used with light-colored text or backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to ensure readability for users with visual impairments. When using Mariner, careful consideration should be given to the foreground color to ensure adequate contrast. Using a very light color like white or a light yellow for text on a Mariner background could improve readability. Additionally, providing alternative visual cues, such as icons or text decorations, can help users distinguish elements. It's crucial to test the color combination with accessibility tools to verify compliance with WCAG standards, ensuring an inclusive experience for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Mariner can be used for primary buttons and interactive elements to draw user attention. Its vibrancy makes it suitable for highlighting key actions and calls to action. It can also be used for navigation menus and headers, providing a sense of trust and authority. The color is also effective in data visualizations and charts, where it can represent specific categories or data points clearly. Consider pairing it with complementary colors like yellow or orange to create visual interest. Always ensure adequate contrast to maintain accessibility standards in web design.
Interior & Fashion Design
In interior design, Mariner can be utilized as an accent color for walls or furniture to bring a touch of sophistication to a room. It works well in nautical-themed rooms or spaces that aim to evoke feelings of calmness and relaxation. In clothing design, Mariner can be used for statement pieces like dresses, blouses, or accessories. Consider using it for sportswear or athleisure wear, as it conveys a sense of energy and dynamism. The color can also be effective in branding materials for companies that want to project an image of innovation and reliability. Ensure the chosen materials and textiles complement the color's hue to create a cohesive design scheme.
Digital Art and Branding
Mariner's depth and richness make it suitable for creating digital art and illustrations, especially when conveying themes of technology, futurism, or the ocean. It can be used to depict futuristic cityscapes, underwater scenes, or cosmic landscapes. In graphic design, it can be incorporated into logos, posters, and marketing materials to create a bold visual impact. The color can also be used effectively in video games to create immersive environments and futuristic user interfaces. Its association with trustworthiness makes it well suited for use in branding materials related to technology, finance, or healthcare, where credibility is essential.