San Juan
General Information about #275171 (San Juan)
The hexadecimal color #275171, also known as San Juan, is a dark shade of blue often associated with depth, stability, and professionalism. It belongs to the blue color family, known for its calming and trustworthy qualities. In color theory, blue is often used to represent intelligence, communication, and efficiency. The hex code #275171 consists of 15.3% red, 31.8% green, and 44.3% blue. San Juan is a popular choice for corporate branding, web design, and interior decoration, as it conveys a sense of reliability and sophistication. Its subdued nature makes it versatile for various applications, providing a solid foundation for designs that aim to inspire confidence and trust.
The color #275171, also known as San Juan, presents some accessibility challenges. Its relatively low luminance value of 0.11 makes it difficult to provide sufficient contrast against white backgrounds, failing WCAG standards for normal text. To enhance accessibility, it's best to pair it with lighter shades or utilize it for larger text elements. When using #275171 for interactive elements, be sure to implement clear visual cues and distinct hover states to ensure usability for users with visual impairments. Aim for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular) to meet WCAG AA standards. Also, consider providing alternative color schemes to accommodate users with color blindness, ensuring that information isn't conveyed solely through color.
Shades
Digital Color Formats
Alternative colors
- #38698e
A slightly lighter shade of blue that provides better contrast on white backgrounds, enhancing readability and visual clarity.
- #546e7a
A neutral gray that serves as a versatile alternative, offering a sophisticated and understated look while maintaining good contrast.
- #284b63
A dark teal which can be used for larger text blocks as it's easier to read than #275171
Applications
Web Design
In web design, San Juan (#275171) can be used to create a calm and professional aesthetic. It's suitable for backgrounds, headers, or accents in websites for businesses or organizations that want to convey trust and stability. When used sparingly and combined with lighter colors, it creates a balanced visual experience. Consider using it for charts or graphs to present data clearly and attractively. Use it for buttons, but be sure to test if its contrast meets accessibility standards for proper readability.
Interior Design
In interior design, this color can be applied to walls or furniture to create a serene and sophisticated atmosphere. It complements natural wood tones and metallic accents. San Juan works well in bedrooms, studies, or living rooms where a sense of tranquility is desired. The color brings depth to the space and can be used to create a focal point, adding visual interest without overwhelming the room.
Branding and Marketing
San Juan (#275171) can be used in branding and marketing materials to evoke feelings of reliability, trustworthiness, and sophistication. It can be used for logos, business cards, and website designs to establish a strong and consistent brand identity. Using San Juan as a background color can give a brand that communicates seriousness and trustworthiness.