San Juan
General Information about #274E70
The hexadecimal color code #274E70 represents a dark shade of blue, often referred to as "San Juan." It is composed of 15.3% red, 30.6% green, and 43.9% blue. In the RGB color model, this translates to 39 red, 78 green, and 112 blue. The corresponding CMYK values are 0.65, 0.3, 0, and 0.56. This color evokes feelings of calmness, stability, and sophistication. It is often associated with professionalism, trust, and depth. Its relatively low saturation makes it a versatile choice for backgrounds and accents in various design applications. It's a color often found in corporate branding and website design.
The color #274E70, also known as San Juan, presents some accessibility challenges, especially when used as a background color for text. Due to its relatively dark nature, it requires careful consideration of contrast ratios. To ensure readability and accessibility, it's crucial to pair it with a light-colored text. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14pt bold or 18pt regular). Tools like contrast checkers can help verify compliance with WCAG guidelines. Using this color for decorative elements or larger graphical elements is generally safer, but always prioritize sufficient contrast when conveying information.
Shades
Digital Color Formats
Alternative colors
Applications
Website Headers and Footers
San Juan (#274E70) can be effectively utilized in website headers and footers to establish a professional and trustworthy aesthetic. Its deep, muted tone evokes a sense of stability and reliability, making it suitable for businesses in finance, technology, or education. Paired with a clean, sans-serif font and ample white space, it can create a sophisticated and user-friendly online experience. Furthermore, this color works well with nautical or ocean-themed websites, aligning with its maritime association.
Interior Design Accent
In interior design, #274E70 can serve as an accent color for walls or furniture. It pairs well with natural materials like wood and stone, creating a calming and inviting atmosphere. Consider using it in bedrooms or living rooms to promote relaxation and tranquility. To avoid making the space feel too dark, complement it with lighter colors and ample natural light. It is also suitable as the color for a decorative vase in a room.
Logos and Branding Materials
San Juan provides a sophisticated and muted tone to logos and branding materials, conveying a sense of professionalism and trust. Its depth and richness makes the logo stand out, especially when combined with simple fonts and designs. This color is perfect for businesses looking to express stability and sophistication.