San Juan
General Information about #274C74
The hex color #274C74, also referred to as "San Juan", is a dark shade of blue that evokes feelings of calmness, stability, and professionalism. In the RGB color model, it is composed of 15.3% red, 29.8% green, and 45.5% blue. Its CMYK values are 66.3% cyan, 34.5% magenta, 0% yellow, and 54.5% black. This color is often associated with trust, reliability, and sophistication, making it a popular choice for corporate branding, website design, and interior decoration. Its depth and richness allow it to create a sense of depth and dimension. The name "San Juan" perhaps alludes to the deep blue waters of the San Juan Islands, further reinforcing its association with tranquility and natural beauty.
The hex color #274C74, also known as San Juan, presents certain accessibility considerations for web development. Its dark hue implies a need for light-colored text to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #274C74 as a background, careful selection of foreground text colors is crucial to meet these standards, especially for users with visual impairments. Tools like contrast checkers can help determine if the chosen color combination provides adequate contrast. Insufficient contrast can render content illegible, creating barriers for users with low vision or color blindness. Testing with different color combinations and user perspectives is essential to ensure accessibility.
Shades
Digital Color Formats
Alternative colors
- #346aa3
A slightly lighter blue that maintains a professional feel but offers better contrast against dark text.
- #5f9ea0
A desaturated gray-blue that provides a neutral backdrop, suitable for various content types and accessible with most text colors.
- #4682b4
A brighter and lighter tone, which will be much better in terms of accessibility, especially for users with visual impairments
Applications
Website Backgrounds and Accents
In web design, #274C74 can serve as an excellent background color for headers or sidebars, providing a professional and calming aesthetic. When paired with white or light-yellow text, it creates a visually appealing and readable interface. Furthermore, this color can be used to highlight call-to-action buttons or important links, drawing attention without being too aggressive. Its versatility makes it suitable for websites in various industries, including technology, finance, and education. For example, a financial website might use #274C74 to evoke trust and stability.
Interior Design Accent Color
In interior design, #274C74 can be used as an accent wall color in living rooms or bedrooms to create a serene and sophisticated atmosphere. When combined with neutral furniture and warm lighting, it can transform a space into a relaxing retreat. It can also be used in smaller doses, such as for throw pillows or decorative accessories, to add a touch of elegance without overwhelming the room. The color pairs well with natural materials like wood and stone, creating a balanced and harmonious environment.
Professional Branding
In branding, #274C74 can be used to give a brand an elegant and professional look. Especially, consulting firms can use this color, since it is suitable for a range of different industries.