Cerulean Blue
General Information about Cerulean Blue
Cerulean Blue, represented by the hex code #2746BF, is a captivating shade of blue that evokes feelings of tranquility, depth, and sophistication. This color is positioned within the blue range of the color spectrum, and its unique blend of cyan and violet undertones distinguishes it from other blues. Cerulean Blue is often associated with the sky and the ocean, making it a popular choice for conveying calmness and openness. In color psychology, blue is often linked to trust, stability, and intelligence, attributes that make Cerulean Blue a versatile color for various applications. Its specific hue lends a touch of creativity and artistic flair to designs, setting it apart from more traditional, muted blues. The color's impact is affected by lighting conditions and the colors surrounding it, creating a dynamic visual experience.
The color #2746BF, also known as Cerulean Blue, presents some accessibility challenges, especially when it comes to text and background contrast. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. When using this color for text, it's important to pair it with a light background to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Combining #2746BF with white (#FFFFFF) can improve readability, but tools should be used to verify the contrast ratio. Conversely, using dark colors for text on a #2746BF background would typically result in insufficient contrast, making content difficult to read. Careful consideration of color combinations and the use of accessibility evaluation tools are essential to ensure an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Brand Identity
Cerulean blue evokes a sense of calm, depth, and trustworthiness, making it an excellent choice for branding in the tech and finance industries. Its association with the sky and ocean also positions it well for companies related to travel, exploration, or environmental sustainability. As a primary brand color, it can convey stability and innovation. When used as a secondary color, it can add a touch of sophistication and modernity, enhancing the brand's overall visual appeal and creating a positive emotional connection with customers.
Web Design
In web design, #2746BF can serve as a versatile color for backgrounds, buttons, and navigational elements. Its intensity draws the eye, making it suitable for calls to action. However, it's crucial to balance it with lighter or neutral tones to prevent visual fatigue. Incorporating it into website headers or footers can create a sense of depth and professionalism. By carefully selecting complementary colors and ensuring sufficient contrast, designers can create an engaging and user-friendly online experience.
Interior Design
In interior design, cerulean blue can be used to create a serene and inviting atmosphere, particularly in bedrooms and bathrooms. It pairs well with neutral tones like white, gray, and beige, as well as natural materials like wood and stone. This color can be incorporated through painted walls, furniture upholstery, or decorative accessories like cushions and artwork. Using cerulean blue as an accent color can add a pop of visual interest without overwhelming the space. It is also great for offices that want to convey trust and reliability.