Royal Blue

General Information

The hexadecimal color #273EF1, also known as Royal Blue, is a vibrant and saturated shade of blue. It is composed of 15.29% red, 24.31% green, and 94.51% blue. In the RGB color space, it is located closer to the blue end of the spectrum, giving it a cool and calming feel. Royal Blue is often associated with royalty, trust, and stability, hence its common usage in corporate branding and designs that aim to convey reliability and professionalism. The color's brightness and intensity can draw attention, making it a suitable choice for highlighting important elements in visual designs. It's a versatile color that can be used both as a primary color and as an accent to create contrast and depth.

The color #273EF1, a vibrant royal blue, presents significant accessibility challenges, especially in text applications. Its relatively low luminance contrasts poorly with both white and black backgrounds, making it difficult for individuals with visual impairments to read text rendered in this color. According to WCAG guidelines, sufficient contrast is crucial for readability. To ensure accessibility, avoid using #273EF1 for text unless paired with a very light background (e.g., #FFFFFF) or a much darker background (approaching #000000), and always test the contrast ratio with accessibility tools to meet minimum standards. For interactive elements like buttons, consider using a slightly lighter or darker shade of blue or pairing it with a contrasting secondary color to improve usability for all users, including those with color vision deficiencies. The color should also be avoided when presenting important information that should reach a wide audience.

Shades

Digital Color Formats

Alternative colors

Applications

• Call-to-action Buttons

  Royal blue, #273EF1, can be used to make a button stand out in a website layout. When this color is chosen, the color of the text must be chosen carefully to ensure the readability is kept at an appropriate level. Because the color is quite dark, it is important to ensure a light font color is used. The button can be used as the primary action to draw the user's attention. It is important to ensure that the hover-over color of the button is adjusted accordingly.

• Website Headers

  This shade of royal blue can also be incorporated into website headers to provide a sense of sophistication and trust. It is suitable for websites in the financial, tech, and education sectors, where creating a professional and reliable image is important. The header can be designed with a clean layout, using white or light gray text for navigation to create a balance and ensure readability. Moreover, subtle animations or gradients can be applied to the header to add visual interest without compromising the overall clarity and professionalism.

• Interior Accents

  This royal blue hue can add a pop of color to a room and can be used as an accent color for a variety of styles. It works particularly well in rooms with a nautical theme or in spaces where a calming atmosphere is desired. The royal blue can be incorporated through throw pillows, wall art, or even a statement chair, contrasting beautifully with neutral walls and wooden furniture. It can also be paired with lighter shades of blue and white to create a cohesive and serene environment.

Complementary color

Buttons