Astronaut
General Information about #273C71
The hex color #273C71, also known as "Astronaut", is a dark shade of blue, evoking feelings of depth, stability, and intelligence. In the RGB color model, it is composed of 15.29% red, 23.53% green, and 44.31% blue. In the CMYK color model, it consists of 65% cyan, 47% magenta, 0% yellow, and 56% black. This color is often associated with trust, security, and authority, making it a popular choice for corporate branding and professional websites. Its hexadecimal representation makes it easy to use in digital design, ensuring consistency across different platforms and devices. The color name, "Astronaut", further reinforces its association with exploration, innovation, and the vastness of space.
The hex color #273C71, also known as Astronaut, presents moderate accessibility challenges. Its relatively low luminance necessitates careful consideration of text and background combinations. To ensure readability, it is crucial to use a light-colored text on this dark background. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14pt bold or 18pt regular) to meet WCAG AA standards. For enhanced accessibility (WCAG AAA), aim for a contrast ratio of 7:1 for normal text and 4.5:1 for large text. Avoid using this color for small or intricate graphical elements where clarity is essential. When used as a link color, provide additional visual cues beyond color alone, such as underlines or bolding, to accommodate users with color vision deficiencies. Testing color combinations with accessibility tools is highly recommended.
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Applications
Web Design
In web design, #273C71 can be used to create a sophisticated and professional look. It's well-suited for headers, navigation bars, and background accents. When using it for text, ensure a light-colored font is selected to maintain readability. This color works particularly well for websites in the technology, finance, or education sectors, where trust and reliability are key. Furthermore, the color evokes feelings of serenity and confidence and promotes a user experience that feels both secure and calming. It provides a solid foundation for creating a user interface that is both visually appealing and easy to navigate.
Interior Design
In interior design, #273C71 can be used as an accent wall color in bedrooms or studies to create a calming and focused environment. It pairs well with lighter neutral colors such as beige or light gray. The color can also be incorporated through furniture or decorative elements like cushions or artwork. Consider using it in rooms where a sense of tranquility is desired, as its soothing properties can contribute to a more relaxed atmosphere. It is perfect to create a room that feels both elegant and serene, and it adds a touch of sophistication to any space.
Fashion
In the fashion industry, #273C71 can be used in clothing designs for formal wear or professional attire. It can also be used as an accent color in accessories such as scarves or handbags. This color complements well with silver or gold accents, enhancing the overall elegance of the outfit. This color can be especially effective when aiming to create a look that is both stylish and sophisticated, lending an air of confidence and poise to the wearer.