Persian Blue
General Information about Persian Blue
Persian Blue, represented by the hex code #2734BF, is a deep and rich shade of blue that evokes feelings of sophistication, trustworthiness, and tranquility. It is a popular color choice in various design fields, including web design, graphic design, and interior decoration. This color derives its name from its historical association with Persian art and culture, where blue pigments were highly valued. In color psychology, blue is often linked to stability, confidence, and intelligence, making Persian Blue a suitable option for branding and corporate identities. The hexadecimal system represents colors using a combination of red, green, and blue components. In the case of #2734BF, '27' signifies the red component, '34' the green, and 'BF' the blue, with each value ranging from 00 to FF (0 to 255 in decimal).
The color #2734BF, also known as Persian Blue, presents certain accessibility challenges, especially when used as text on a white background. Its contrast ratio may not meet the WCAG (Web Content Accessibility Guidelines) standards for sufficient contrast, particularly for users with low vision or color blindness. To ensure inclusivity, it is recommended to pair this color with lighter shades, such as yellows or light greens, for text or interactive elements. Alternatively, consider using it for purely decorative purposes or in conjunction with high-contrast borders or backgrounds. For important information, use the color sparingly. Also, use accessibility evaluation tools to assess the actual contrast ratio and adhere to WCAG guidelines to ensure accessibility for all users. Thorough testing across different browsers and devices is crucial to guarantee optimal readability and user experience. Furthermore, providing alternative text descriptions for images using this color helps users relying on screen readers to understand the content.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Persian Blue can be used as a primary color for website headers and navigation menus, conveying a sense of trust and professionalism. Its depth evokes reliability, making it suitable for businesses in finance or technology. It can also be incorporated into button designs to draw attention to key actions, complemented by lighter accent colors for readability. Furthermore, Persian Blue can serve as a background for infographics, providing a sophisticated canvas for displaying data. Its calming effect can be used for websites focused on relaxation or mindfulness, paired with other blues and greens to promote tranquility. When using this color for web design, keep in mind that it should always follow accessibility standards to guarantee inclusive access.
Interior Design
In interior design, Persian Blue can create a sophisticated and calming atmosphere. It works well in bedrooms and living rooms, especially when paired with neutral tones such as gray or beige. It can be used for accent walls or as a color for furniture, like sofas or armchairs. Incorporating Persian Blue in textiles, like curtains or cushions, adds depth and richness to a space. It also complements natural materials such as wood and stone, enhancing the overall aesthetic. Consider the lighting conditions in the room, as Persian Blue can appear darker in low light. Introduce metallic accents like gold or silver for an elegant touch. Overall, Persian Blue creates a serene and stylish environment when used thoughtfully.
Branding and Logo Design
Persian Blue is a versatile color that can be used effectively in branding and logo design. It can represent trust, stability, and intelligence, making it suitable for businesses in various industries, from finance to technology. It is often used for creating logos for corporations that want to be seen as serious and trustworthy. Persian Blue can be combined with other colors, such as white and gray, to create a clean and professional aesthetic. When used in branding materials, like business cards and letterheads, Persian Blue evokes a sense of elegance and reliability. Also, the color could be applied on social media accounts to promote brand awareness.