Jacksons Purple
General Information about Jackson's Purple
The hex color code #272B8D, also known as Jackson's Purple, is a dark, saturated shade of purple residing in the blue-violet spectrum. It is composed of 15.3% red, 17.25% green, and 55.3% blue. This color evokes feelings of royalty, mystery, and sophistication. In color psychology, purples are often associated with creativity, imagination, and spirituality. It's a complex and nuanced color, being neither strictly warm nor cool, but possessing qualities of both. The perceived darkness of the hue means it has a low lightness value, making it best suited for accent applications rather than broad surface coverage, and requiring careful consideration of contrast when used with text or other design elements.
The color #272B8D, a deep, saturated purple, presents significant accessibility challenges, particularly regarding color contrast. When used as a background color, it necessitates very light text (white or near-white) to ensure sufficient contrast for readability, ideally achieving a contrast ratio of at least 4.5:1 as specified by WCAG guidelines for AA compliance. Large text can get away with a 3:1 ratio. If the text is too dark, it can lead to eye strain and make content inaccessible to users with visual impairments. Conversely, when used for text, #272B8D requires a very bright background. Due to its dark nature, it should not be used for crucial UI elements like buttons or form fields without careful consideration of contrast. Using color contrast analysis tools is highly recommended to verify compliance and ensure inclusive design.
Shades
Digital Color Formats
Alternative colors
- #483d8b
A slightly lighter purple that maintains a similar aesthetic while offering improved contrast ratios.
- #6a5acd
A more muted purple that is easier on the eyes and works well as a secondary color.
- #551a8b
This color offers a brighter alternative for improved visibility, especially on darker backgrounds, providing better contrast for users with visual impairments, thus enhancing accessibility in digital interfaces and designs.
Applications
Web Design
In web design, Jackson's Purple can be used to create a sense of luxury and sophistication. It is well-suited for websites targeting a high-end audience, such as those in the fashion, beauty, or arts industries. For example, it could be used as an accent color for headings, buttons, or calls to action, adding a touch of elegance without overwhelming the user. However, it should be used sparingly and paired with lighter, neutral colors to maintain a balanced and accessible design. Proper contrast with text and other elements is crucial.
Interior Design
In interior design, Jackson's Purple can be employed to create a dramatic and intimate atmosphere. It works well in spaces like bedrooms, libraries, or home theaters where a sense of coziness and relaxation is desired. It can be used as an accent wall color, or for furniture upholstery. To avoid making the space feel too dark, pair it with lighter colors like cream, ivory, or gold. Metallic accents can also complement the purple and add a touch of glamour. Thoughtful lighting is crucial when using such a deep shade.
Beauty and Fashion
In beauty and fashion, Jackson's Purple can add a bold and mysterious flair. In makeup, it can be used for eyeshadow, eyeliner, or even lipstick, particularly for evening looks. It pairs well with silver or gold accessories. In fashion, a Jackson's Purple dress or blouse can make a striking statement. It can be combined with neutral colors like black, gray, or white, or with complementary colors like yellow or gold for a more daring look. The key is to balance the intensity of the purple with other elements of the outfit or makeup.