Jacksons Purple
General Information about Jackson's Purple
The hexadecimal color #2729A3, also known as Jackson's Purple, is a dark shade of blue-purple. It is composed of 15.3% red, 16.1% green, and 63.9% blue. In the RGB color model, this translates to RGB(39, 41, 163). The color is often associated with royalty, sophistication, and creativity. In a color wheel context, it sits in the purple-blue range, lending it a cool and calming presence. This color is often used in designs where a sense of depth and elegance is desired. Due to its dark nature, it is often paired with lighter colors to provide contrast and readability. It is a very strong and recognizable hue.
The hex color #2729a3, also known as Jackson's Purple, presents some accessibility challenges, especially when used for text. Its dark hue results in low contrast against lighter backgrounds, potentially making it difficult for users with visual impairments to read. According to WCAG guidelines, sufficient contrast is essential for readability. To ensure accessibility, it's crucial to use this color with a very light background or as a background with white or very light-colored text. Tools like contrast checkers can help determine if the color combination meets accessibility standards. When using this color for interactive elements, such as buttons or links, it's crucial to provide clear visual cues, like hover or focus states, to indicate interactivity and improve user experience. Proper implementation of ARIA attributes can further enhance accessibility for assistive technologies.
Shades
Digital Color Formats
Alternative colors
- #4b4fc6
A slightly lighter shade of purple that offers better contrast against white backgrounds, improving readability while maintaining a similar aesthetic.
- #1a1c7c
A deeper, more saturated purple that can provide a bolder statement and maintain sufficient contrast when paired with very light text.
- #3d3fba
A brighter alternative to #2729a3, for use as a background color.
Applications
Web Design
Jackson's Purple (#2729A3) can be used to create a sense of sophistication and depth. It is suitable for website headers and footers to establish a strong brand identity. It works great in combination with a light and neutral color palette, to keep the user experience balanced. Also in data visualizations Jackson's Purple can be used to differentiate data points, such as in graphs and charts, it enables the creation of an organized and engaging user interface.
Fashion and Interior Design
In fashion, Jackson's Purple (#2729A3) can be used as an accent color in clothing or accessories to add a touch of elegance. It can be paired with neutral colors such as gray, black, or white for a sophisticated look, or with complementary colors such as yellow or orange for a bold and eye-catching statement. In interior design, Jackson's Purple can be used as an accent wall color or in decorative items such as pillows, curtains, or rugs. It can create a calming and relaxing atmosphere when paired with soft, natural colors.
Digital Art
The hex color #2729a3 could be used in artistic expression for creating moody, atmospheric paintings or digital art, conveying depth and emotion through color, especially when aiming for a night or dusk scene. This enables artists to apply gradients and shading techniques to create compelling artwork with a unique visual signature.