Jacksons Purple

General Information about Jackson's Purple

The hex color #2726A0, commonly referred to as Jackson's Purple, is a dark, saturated shade of purple. It resides in the blue-violet portion of the color spectrum. In the RGB color model, it is composed of 15.29% red, 15.25% green, and 62.75% blue. In the CMYK color model, used primarily for printing, it consists of 76% cyan, 76% magenta, 0% yellow, and 37% black. This color is often associated with creativity, royalty, and wisdom. Historically, purple dyes were expensive to produce, making them a symbol of wealth and status. In modern usage, Jackson's Purple can evoke feelings of sophistication, mystery, and imagination. It is frequently used in branding, design, and art to convey these qualities. The color is considered a tertiary color, formed by mixing a primary color (blue) with a secondary color (red-violet).

The hex color #2726A0, also known as Jackson's Purple, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's crucial to pair it with a text color that provides sufficient contrast to ensure readability for individuals with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. White or very light shades of yellow or green may offer good contrast. Tools like WebAIM's Contrast Checker can help verify compliance. Also, avoid using this color as the sole indicator of important information, such as in links or form fields. Supplement color with text labels, icons, or patterns to ensure usability for colorblind users. Careful consideration is needed to implement this color in an accessible way.

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Digital Color Formats

Alternative colors

Applications

• Web and UI Design

  Jackson's Purple can be used to create a luxurious and sophisticated aesthetic in web design. For example, it can be used in headers, footers, or as an accent color to highlight key elements on a website. In UI design, #2726A0 can be used for buttons, progress bars, or navigation menus. In both cases, ensure sufficient contrast with text and other elements to maintain accessibility. The color evokes feelings of creativity and wisdom, which can be beneficial for sites targeting educational or artistic audiences. In addition to digital applications, this deep purple can inspire fashion choices, interior design themes, and artistic expressions, making it a valuable addition to a designer's toolkit.

• Fashion, Beauty and Interior Design

  Jackson's Purple is a rich and intriguing color choice for fashion. It can be used in evening gowns, cocktail dresses, or as an accent color in accessories such as scarves or handbags. In interior design, this color can be applied to walls, furniture, or decorative accents to create a sophisticated and calming atmosphere. It pairs well with neutral colors like gray, beige, or white, as well as metallic accents such as gold or silver. In beauty, Jackson's Purple can be used in eyeshadows, nail polishes, or lipsticks for a bold and dramatic look. It complements a variety of skin tones and eye colors, adding a touch of elegance and mystery to any beauty routine.

• Branding and Marketing

  In branding, Jackson's Purple can convey a sense of luxury, creativity, and sophistication. It's suitable for companies that want to project an image of innovation or exclusivity. For example, a tech company might use this color to represent its cutting-edge technology, or a luxury brand might use it to convey elegance and sophistication. When used in marketing materials, #2726A0 can attract attention and create a lasting impression. Additionally, this color can be incorporated into logos, business cards, and websites to reinforce brand identity and create a cohesive visual experience for customers.

Complementary color

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