Jacksons Purple

#2724A6

General Information about Jackson's Purple

The hex color code #2724A6, also known as Jackson's Purple, is a dark and saturated shade of purple located in the blue-violet region of the color spectrum. In the RGB color model, it consists of 15.29% red, 14.12% green, and 65.1% blue. This means that the blue component dominates, contributing to its characteristic deep purple hue. In the CMYK color model, it comprises 76.42% cyan, 78.3% magenta, 0% yellow, and 34.9% black. This indicates that a significant amount of cyan and magenta are required to produce this color in print. Jackson's Purple evokes feelings of royalty, mystery, and creativity. It is often associated with luxury, sophistication, and imagination, making it a popular choice for branding and design projects seeking to convey these qualities.

The hex color #2724A6, also known as Jackson's Purple, presents some accessibility challenges, particularly regarding contrast. When used as a background color, it requires very light text (ideally white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. #2724A6 may not meet these ratios with many common text colors, making it unsuitable for extensive blocks of text. However, it can be effectively used for decorative elements, such as borders, icons, or non-essential visual features, where the impact on readability is minimal. Careful consideration and testing with accessibility tools are crucial when incorporating this color into a design to ensure it meets the needs of all users, including those with visual impairments. Always prioritize clear and legible content over purely aesthetic choices.

Shades

Digital Color Formats

RGB
39 36 166
RGB39 36 166
Red
Green
Blue
HSL
241.38deg 64.36% 39.61%
241.3864.3639.61HSL
Hue
Saturation
Lightness
HWB
241.38deg 14.12% 34.9%
241.3814.1234.9HWB
Hue
Whiteness
Blackness
hex#2724A6
rgb39 36 166
hsl241.38deg 64.36% 39.61%
cmyk76.51% 78.31% 0% 34.9%
hwb241.38deg 14.12% 34.9%
xyz-d650.08 0.04 0.36
oklch0.3738 0.1973 272.45
oklab0.3738 0.01 -0.2
CMYK
76.51% 78.31% 0% 34.9%
76.5178.31034.9CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.08 0.04 0.36
0.080.040.36XYZ
X
Y
Z
OKLCH
0.3738 0.1973 272.45
0.37380.1973272.45LCH
Lightness
Chroma
Hue
OKLAB
0.3738 0.01 -0.2
0.37380.01-0.2LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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