Shark

#272428

General Information

The color #272428, often referred to as 'Shark,' is a deep, muted shade that resides in the dark end of the color spectrum. It's composed of 15.29% red, 14.12% green, and 15.69% blue. This composition gives it a near-neutral character, making it a versatile choice for backgrounds, text, and design elements. Because of its low luminance, #272428 is often used to convey sophistication, modernity, or a sense of understated elegance. In design, it can be paired with brighter colors to create contrast or with other muted tones for a harmonious and subtle aesthetic. Its near-neutrality makes it a solid choice as a background color. The color can be a powerful tool in both web and graphic design, evoking a sense of stability and professionalism.

The hex color #272428, also known as Shark, presents certain accessibility challenges, particularly in text and user interface design. Its low luminance value necessitates careful consideration of contrast ratios against background colors to ensure readability and usability for individuals with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #272428 for text, it's crucial to pair it with a light background color to meet these contrast requirements. Conversely, if #272428 is used as a background, light-colored text should be employed. Additionally, avoid using this color alone to convey important information, as colorblind users may not be able to distinguish it effectively. Supplement color with text labels, icons, or other visual cues to enhance accessibility. Careful planning is essential when using this dark color to ensure inclusivity and optimal user experience.

Shades

Digital Color Formats

RGB
39 36 40
RGB39 36 40
Red
Green
Blue
HSL
285 5.26% 14.9%
2855.2614.9HSL
Hue
Saturation
Lightness
HWB
285 14.12% 84.31%
28514.1284.31HWB
Hue
Whiteness
Blackness
hex#272428
rgb39 36 40
hsl285 5.26% 14.9%
cmyk2.5% 10% 0% 84.31%
hwb285 14.12% 84.31%
xyz1.85 1.85 2.27
CMYK
2.5% 10% 0% 84.31%
2.510084.31CMYK
Cyan
Magenta
Yellow
Key
XYZ
1.85 1.85 2.27
1.851.852.27XYZ
X
Y
Z

Alternative colors

Applications

Complementary color

Buttons