Jacksons Purple

#2723A7

General Information about Jackson's Purple

Jackson's Purple, represented by the hex code #2723A7, is a dark, saturated shade of purple located in the blue-violet region of the color spectrum. It exudes a sense of sophistication, mystery, and creativity. In the RGB color model, it consists of 15.3% red, 13.7% green, and 65.5% blue. Its CMYK values are 76% cyan, 79% magenta, 0% yellow, and 34% black. The color is often associated with royalty, spirituality, and imagination. It is frequently used in graphic design, web design, and branding to convey a sense of luxury, elegance, or innovation. Its unique hue makes it a versatile choice for creating visually appealing and memorable designs.

The hex color #2723A7, also known as Jackson's Purple, presents several accessibility considerations, especially in web design. Its relatively low lightness value means that it may not provide sufficient contrast against white or other light backgrounds, potentially making text or interface elements difficult to read for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Therefore, when using #2723A7, it's crucial to ensure adequate contrast by pairing it with a very light color for text or interactive elements. Tools like contrast checkers can help verify compliance. Furthermore, avoid using color as the sole means of conveying information; supplement it with text labels or icons to ensure accessibility for colorblind users.

Shades

Digital Color Formats

RGB
39 35 167
RGB39 35 167
Red
Green
Blue
HSL
241.82deg 65.35% 39.61%
241.8265.3539.61HSL
Hue
Saturation
Lightness
HWB
241.82deg 13.73% 34.51%
241.8213.7334.51HWB
Hue
Whiteness
Blackness
hex#2723A7
rgb39 35 167
hsl241.82deg 65.35% 39.61%
cmyk76.65% 79.04% 0% 34.51%
hwb241.82deg 13.73% 34.51%
xyz-d650.08 0.04 0.37
oklch0.3736 0.1993 272.47
oklab0.3736 0.01 -0.2
CMYK
76.65% 79.04% 0% 34.51%
76.6579.04034.51CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.08 0.04 0.37
0.080.040.37XYZ
X
Y
Z
OKLCH
0.3736 0.1993 272.47
0.37360.1993272.47LCH
Lightness
Chroma
Hue
OKLAB
0.3736 0.01 -0.2
0.37360.01-0.2LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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