Jacaranda
General Information about #270034
The hex color #270034, also known as Jacaranda, is a deep, dark shade of purple. It is composed of 15.3% red, 0% green, and 20.4% blue. In the RGB color model, this means it has a relatively high blue component, giving it its characteristic purplish hue. The color is named after the Jacaranda tree, known for its beautiful purple flowers. In the CMYK color model, which is used for printing, #270034 consists of 25% cyan, 100% magenta, 0% yellow, and 79.6% black. This indicates that it requires a significant amount of magenta and black to reproduce accurately in print. This color is often associated with sophistication, mystery, and luxury, making it a popular choice in various design applications.
The color #270034, also known as Jacaranda, presents some accessibility challenges, especially when used as a background or text color. Its low luminance makes it difficult to achieve sufficient contrast with lighter colors, which is crucial for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When pairing #270034 with white, the contrast ratio may fall short, potentially causing readability issues. To improve accessibility, consider using lighter tints or shades of #270034, or pairing it with significantly lighter colors. Tools like contrast checkers can help ensure compliance with accessibility standards, making content more inclusive and user-friendly for everyone, including those with low vision or color blindness. Careful consideration of color combinations is essential in web design to create accessible and visually appealing experiences.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design, Fashion, and Interior Decor
In web design, Jacaranda (#270034) can be used sparingly as an accent color for headings, buttons, or decorative elements. Due to its dark nature, it's best paired with lighter backgrounds to ensure readability. In fashion, this color can be incorporated into evening wear or accessories to add a touch of elegance and mystery. Interior designers might use it in small doses, such as in throw pillows or artwork, to create a sophisticated and moody atmosphere. When using Jacaranda, balance is key; avoid overuse to prevent overwhelming the senses and to maintain visual harmony. Its depth makes it suitable for creating focal points and adding a sense of luxury to various designs.
Branding, Beauty, and Graphic Design
Jacaranda (#270034) can be used in branding for companies that want to convey sophistication and luxury. It's suitable for logos, business cards, and website themes. In the beauty industry, this color can be incorporated into eyeshadow palettes, nail polish, and lipstick shades to evoke a sense of mystery and glamour. Graphic designers often use it for backgrounds, gradients, and text overlays. When using Jacaranda, it's important to consider the overall aesthetic and target audience to ensure that the color effectively communicates the desired message.
Game development
In game development, the hex color #270034 can be used to create a mysterious and magical world, such as the dark forest or a hidden dungeon. Because of its deep and dark nature, it fits perfectly to display a scene which brings tension and suspense. Besides the use as an ambient color, it can also be used to highlight important elements such as magical items.