San Juan
General Information about #264E72
The hex color #264E72, also known as San Juan, is a dark, subdued shade of blue. It belongs to the cyan-blue color family and exhibits a sense of calmness and stability. In the RGB color model, #264E72 is composed of 15.3% red, 30.6% green, and 44.7% blue. Its CMYK values are 66% cyan, 32% magenta, 0% yellow, and 55% black. The color's hexadecimal representation makes it easy to use in digital design, web development, and graphic design software. San Juan is often associated with professionalism, trust, and dependability, making it a popular choice for branding and visual communications related to corporate identity, technology, and finance.
The hex color #264e72, also known as San Juan, presents some accessibility considerations, especially in web design. Its relatively low lightness value means it needs careful pairing with text and background colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text against its background. Using #264e72 as a background color necessitates light-colored text, such as white or a very light gray, to meet these accessibility standards. Tools like contrast checkers can help designers verify compliance and make informed decisions. When used for interactive elements like buttons or links, it's crucial to provide clear visual cues for hover, focus, and active states, ensuring that users with visual impairments can easily identify and interact with these elements. Thoughtful application of this color, considering its contrast, is essential for creating inclusive and user-friendly digital experiences.
Shades
Digital Color Formats
Alternative colors
- #4a6484
A lighter shade that provides better contrast against dark text, making it more accessible for users with visual impairments.
- #385a7a
A slightly desaturated version that can be easier on the eyes for prolonged viewing.
- #1a344d
A darker color offers a higher contrast ratio, enhancing readability when used as a text color on lighter backgrounds.
Applications
Web Design
In web design, San Juan (#264E72) can be effectively used as a primary color for websites related to technology, finance, or corporate sectors. Its cool and professional tone conveys trust and stability. It can be used in website headers, navigation bars, and call-to-action buttons to create a visually appealing and engaging user experience. When used thoughtfully alongside complementary colors and appropriate typography, San Juan can enhance the overall aesthetic and usability of a website, creating a positive impression on visitors and reinforcing the brand's identity. This color is often paired with lighter shades of gray or beige to achieve a balanced and modern look.
Interior Design
In interior design, San Juan can be used as an accent color in rooms to add a touch of sophistication and depth. It pairs well with neutral colors such as beige, gray, and white, creating a calming and inviting atmosphere. This color can be used for painting accent walls, selecting furniture upholstery, or choosing decorative accessories such as cushions, curtains, and artwork. When used in bedrooms or living rooms, San Juan can promote relaxation and tranquility, making it an ideal choice for creating a cozy and stylish living space. Consider natural wood tones to complement this color scheme.
Fashion
San Juan (#264E72) finds application in fashion, especially in creating sophisticated and professional looks. It can be used in formal wear, business attire, or even in casual outfits to add a touch of elegance. Consider using San Juan as a base color for dresses, suits, or blazers, and pair it with neutral accessories such as black or gray shoes and handbags. It also works well as an accent color in scarves, ties, or jewelry, adding a subtle pop of color to an otherwise muted ensemble. The color projects confidence and sophistication.