Te Papa Green
General Information
The hex color #264D33, also known as Te Papa Green, is a dark shade of green that evokes a sense of nature, tranquility, and sophistication. In the RGB color model, it is composed of 15.3% red, 30.2% green, and 20% blue. In the CMYK color model, which is used for printing, it consists of 49% cyan, 0% magenta, 34% yellow, and 70% black. This color is often associated with environmental consciousness and can be used to create a calming and grounding effect in various designs. It finds applications in branding, web design, interior decor, and fashion, where it conveys a sense of stability and harmony. Its subtle depth allows it to be versatile, pairing well with both warm and cool color palettes to achieve different aesthetic effects.
The hex color #264D33, also known as Te Papa Green, presents some accessibility considerations for web developers. Its relatively low luminance value means that it requires careful pairing with contrasting colors to ensure readability and usability. When used as a background color, it is essential to use text that is light enough to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Tools like contrast checkers can help to verify compliance. Similarly, when #264D33 is used for text, the background should be significantly lighter. Avoid using this color for crucial interactive elements without sufficient contrast, as this can create difficulties for users with visual impairments. Careful consideration ensures that websites are accessible and inclusive for all users.
Shades
Digital Color Formats
Alternative colors
- #388E3C
A lighter green that offers better contrast on white backgrounds, making it more suitable for text and interactive elements.
- #4CAF50
A more vibrant green that stands out better and can be used to draw attention to specific elements on a web page.
- #81C784
A softer, muted green that can be used for backgrounds to create a calming and subtle aesthetic while maintaining sufficient contrast.
Applications
Environmental Websites
Te Papa Green can serve as an excellent choice for websites focused on environmental conservation, organic products, or nature-themed content. Its earthy tone evokes a sense of tranquility and harmony, aligning well with themes of sustainability and natural beauty. In web design, it can be used for backgrounds, headers, or as an accent color to highlight important sections. Pairing it with neutral colors like beige or light gray can create a balanced and visually appealing interface. Moreover, it works well in infographics and charts to represent data related to environmental metrics.
Interior Design
In interior design, #264D33 can be utilized to bring a touch of nature indoors, fostering a sense of calm and relaxation. It can be applied as a wall color in living rooms or bedrooms to create a serene atmosphere. Alternatively, it can be used for accent pieces such as throw pillows, curtains, or rugs to add subtle pops of color. This green pairs well with natural materials like wood, stone, and bamboo, enhancing the overall organic feel of the space. Additionally, it can be used in combination with indoor plants to create a cohesive and refreshing environment.
Fashion Design
Te Papa Green offers a versatile option for fashion designers aiming to create pieces that reflect sophistication and natural elegance. It can be incorporated into clothing designs for both casual and formal wear. For example, a dress in this hue can exude a sense of understated luxury, while accessories like scarves or handbags can add a subtle touch of color to an outfit. The color also complements various skin tones and can be effectively paired with neutral colors like black, white, or beige. Furthermore, it can be used in textile patterns to create visually interesting and unique designs.