Astronaut
General Information about #263C72
The hexadecimal color #263C72, also known as Astronaut, is a dark shade of blue with a touch of purple. It is often associated with qualities like trust, stability, and depth. In the RGB color model, it is composed of 15.3% red, 23.5% green, and 44.7% blue. The color is often found in corporate branding and web design due to its perceived reliability and sophistication. Its dark nature makes it suitable for backgrounds where a sense of seriousness or formality is desired. It also serves well as an accent color, especially when contrasted with lighter, brighter hues. The name Astronaut evokes a sense of exploration, adventure, and connection to the cosmos. The dark blue hue creates a very calm and relaxing effect.
The hex color #263C72, also known as Astronaut, presents some accessibility challenges, particularly for users with visual impairments. Its relatively low luminance value means that it requires careful consideration of contrast ratios. When used as a background color, it's essential to pair it with a text color that provides sufficient contrast, ideally meeting the WCAG (Web Content Accessibility Guidelines) AA or AAA standards. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended to ensure readability. Lighter shades of yellow, white, or even light gray can be good choices for text on this dark blue background. It's crucial to test color combinations using accessibility tools to verify compliance and ensure an inclusive user experience. Overlooking contrast can lead to content that is difficult or impossible for some users to read, diminishing the usability of a website or application.
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Applications
Web Design
In web design, #263C72 can be effectively used for creating a sense of depth and sophistication. It works well for website headers, navigation bars, and call-to-action buttons. When used sparingly, it can add a touch of elegance to a design, particularly in the tech or finance industries where trust and stability are important brand attributes. Pairing it with lighter accent colors and white space can help to balance the dark tone and prevent the design from feeling too heavy. The Astronaut color inspires trust and reliability.
Interior Design
In interior design, #263C72 can be applied to create a calming and sophisticated atmosphere in bedrooms or living rooms. As an accent wall color, it can add depth to a space, while lighter furniture and decor can provide balance. The color can also be incorporated through textiles such as curtains, cushions, or rugs, complementing neutral walls. This color is also suitable for painting furniture.
Fashion
In fashion, #263C72 can be incorporated into elegant evening wear or professional attire. It is used as a foundation to create looks which inspire confidence and trust. It is often paired with lighter colors or metallic accents to create an outfit with a good contrast. In mens fashion it can be incorporated in elegant suits or casual shirts.