Persian Blue
General Information
Persian Blue, with the hex code #263BF2, is a vibrant and saturated shade of blue. It is characterized by its strong presence and is often associated with feelings of trust, loyalty, and intelligence. In color psychology, blue is known to evoke a sense of calmness and serenity, but the intensity of Persian Blue can also convey energy and excitement. This color is frequently used in branding and marketing to project a sense of reliability and innovation. It is a versatile color that can be incorporated into various design styles, ranging from modern and minimalist to bold and eclectic. The color sits between azure and blue violet in the color specturm. Due to it's high saturation, it can easily catch the viewers attention.
The contrast ratio of #263BF2 with white text is 9.8:1, which meets the WCAG AAA standard for normal text and WCAG AA standard for large text. This means it provides excellent readability on a white background, making it suitable for body text, headlines, and user interface elements. However, when used with black text, the contrast ratio is only 2.14:1, failing to meet accessibility standards. Therefore, it's crucial to use this color with light backgrounds or adjust text and background colors to ensure sufficient contrast for users with visual impairments. Considering color blindness, it's generally safe as it has good distinction for most types of color vision deficiencies, but testing with color blindness simulators is always recommended to ensure usability for all users.
Shades
Digital Color Formats
Alternative colors
- #4169e1
A slightly lighter shade of blue that maintains a vibrant feel while ensuring better contrast on a wider range of backgrounds.
- #0000ff
A more saturated blue that can be used to draw more attention and create a stronger visual impact.
- #000080
A darker shade of blue provides a more sophisticated and understated feel, ideal for backgrounds or elements where a subtle pop of color is desired.
Applications
Web Design
In web design, Persian Blue can be used for primary buttons and call-to-action elements to draw attention. Its vibrancy makes it a good choice for highlighting important links and interactive elements, ensuring users can easily identify them. Furthermore, it's suitable for creating visually appealing banners or headers, and can be used as an accent color to add a touch of sophistication and modernity. However, avoid using it as the sole background color for large blocks of text, as it can be straining on the eyes.
Fashion
In fashion, Persian Blue can be used as a bold statement color, perfect for dresses, suits, or accessories like scarves and handbags. It can also be incorporated into patterns and prints, adding a touch of elegance and vibrancy. Combining it with neutral colors like white, gray, or black creates a sophisticated look, while pairing it with complementary colors like orange or yellow can create a playful and energetic vibe. It can be used to add a vibrant pop of color to an outfit or be incorporated into a larger color scheme.
Interior Design
In interior design, Persian Blue can be used as an accent color to add a splash of vibrancy to a room. It works well on accent walls, throw pillows, or decorative accessories. It can also be used in furniture upholstery to create a bold statement piece. Pairing it with neutral colors like white, gray, or beige creates a balanced and sophisticated look. It's often used in nautical or coastal-themed interiors to evoke a sense of the ocean and sky. In graphic design, persian blue can be used for logo design, marketing materials and any other graphic designs where this color can enhance.