Astronaut
General Information about #263B78
The hexadecimal color #263B78, also known as Astronaut, is a dark shade of blue, evoking feelings of depth, stability, and professionalism. It is composed of 15.3% red, 23.1% green, and 47.1% blue. In the RGB color space, it is closer to blue than red or green. This color is often associated with trust, knowledge, and tranquility, making it a popular choice for brands and designs that aim to project these qualities. Its relative darkness means it requires careful consideration of contrast when used with text or other visual elements to ensure readability and accessibility. This shade of blue is frequently used in corporate branding and digital interfaces.
The color #263B78, also known as Astronaut, presents some accessibility challenges, particularly concerning color contrast. When used as text on a white background, the contrast ratio is relatively low, which can make it difficult for users with visual impairments to read. To enhance accessibility, consider pairing this color with lighter shades like white, light yellows, or pale blues to ensure sufficient contrast. Alternatively, using #263B78 as a background color requires light-colored text, such as white or very pale yellow, to maintain readability. Adhering to WCAG guidelines for color contrast ratios is crucial for ensuring that web content is accessible to all users, regardless of their visual abilities. Tools like contrast checkers can help determine if the chosen color combinations meet accessibility standards. Remember to test your designs with users who have different visual impairments to ensure optimal readability and usability.
Shades
Digital Color Formats
Alternative colors
- #364a8a
A slightly lighter shade that provides better contrast on white backgrounds while maintaining a similar aesthetic.
- #3b5998
A more vibrant blue that stands out more and is easier to see, particularly for small text or interactive elements.
- #333333
A neutral color that provides a safe and accessible option when the original color's contrast is insufficient.
Applications
Web Design
In web design, the color #263B78 (Astronaut) can be effectively used for creating a sophisticated and professional atmosphere. It works particularly well in the headers and footers of websites for financial institutions, educational platforms, or corporate sites. Its depth conveys trustworthiness and stability. Using it for navigation menus or call-to-action buttons, when paired with appropriate contrasting text, can draw users' attention without being overly aggressive. This color should be carefully considered in context with the overall design to enhance user experience.
Interior Design
In the realm of interior design, #263B78 can serve as a calming yet sophisticated accent color. It can be used to paint a feature wall in a study or bedroom, providing a serene backdrop for relaxation or concentration. The color pairs well with lighter, neutral tones such as beige, gray, or off-white, which help to balance its intensity. Additionally, incorporating it in furniture upholstery or decorative accessories can add depth and visual interest to a space, creating an atmosphere that is both inviting and refined.
Fashion
In fashion, #263B78 (Astronaut) offers a versatile option for creating elegant and understated looks. It can be used as the primary color for dresses, suits, or outerwear, providing a sophisticated alternative to traditional black or navy. When paired with metallic accessories like silver or gold, it enhances the color's richness and depth. This color also works well as an accent in scarves, handbags, or shoes, adding a touch of refinement to any outfit. Its calming and professional nature makes it an excellent choice for business attire or formal events.