Fun Blue

General Information about Fun Blue

The hex color #2558A5, also known as Fun Blue, is a medium-dark shade of blue that evokes feelings of calmness, trust, and stability. In the RGB color model, it consists of 14.5% red, 34.5% green, and 64.7% blue. It is often associated with technology, corporate environments, and serene landscapes. In color psychology, blue is known to promote feelings of security and order, making it a popular choice for businesses aiming to establish trust with their customers. Furthermore, Fun Blue can be effectively used in various design applications, from web interfaces to branding materials, to convey a sense of professionalism and reliability. Understanding its properties and associations is key to utilizing it effectively in creative projects.

The color #2558A5, also known as Fun Blue, presents some accessibility challenges, especially when it comes to text and background pairings. Its relatively low luminance means that using it for text on a white background might not provide sufficient contrast for users with visual impairments, potentially violating WCAG guidelines for contrast ratios. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Therefore, it's crucial to test color combinations using tools like WebAIM's Contrast Checker to ensure compliance. For improved accessibility, consider using Fun Blue with lighter shades of yellow, orange, or green to achieve better contrast. Furthermore, avoid using this color to convey important information without additional visual cues, as color blindness affects a significant portion of the population.

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Digital Color Formats

Alternative colors

Applications

• Website Design

  Fun Blue can serve as a primary color in website designs aiming for a modern and trustworthy aesthetic. It is often used in the technology sector for branding and user interface elements because it invokes feelings of stability and innovation. Employing it strategically in button designs, navigation bars, and interactive components can enhance user engagement. However, care should be taken to ensure sufficient contrast with text and other elements to meet accessibility standards. This color can also create depth and visual interest when layered with other complementary colors or gradients.

• Interior Design

  In interior design, Fun Blue works exceptionally well in creating a calming and sophisticated atmosphere. It is commonly used in bedrooms and living rooms to promote relaxation and focus. Its ability to pair effectively with both warm and cool neutrals makes it a versatile choice for various design styles. Using Fun Blue as an accent color through textiles, artwork, or painted walls can add a touch of elegance without overwhelming the space. Moreover, it can be combined with natural materials like wood and stone to enhance the sense of tranquility and balance.

• Corporate Identity

  Fun Blue can be used as part of a corporate identity to reflect trust, stability, and professionalism. It is often seen in logos, marketing materials, and branding guidelines for companies in finance, technology, and healthcare. The color can convey a sense of security and reliability, making it an ideal choice for businesses that need to establish strong relationships with their clients. By using Fun Blue consistently across all branding channels, companies can create a recognizable and trustworthy image that reinforces their brand identity.

Complementary color

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