Cerulean Blue
General Information
The hex color #2544C1, also known as Cerulean Blue, is a medium-dark shade of blue with strong saturation. It is frequently associated with calmness, depth, and trustworthiness. In color theory, #2544C1 sits between blue and violet on the color wheel, making it a versatile choice for various design applications. The color is created by mixing relatively low amounts of red and green with a high amount of blue in the RGB color system. The hexadecimal notation provides a standardized way to represent this specific shade of blue across digital platforms, ensuring color consistency across different devices and displays. It's a popular choice for representing brands that want to be seen as reliable and innovative.
The hex color #2544C1, a deep cerulean blue, presents some accessibility challenges. Its luminance is relatively low, meaning text rendered in this color on a white background may not meet WCAG standards for contrast ratio. To ensure readability, particularly for users with visual impairments, consider using #2544C1 for larger text elements or pairing it with a very light or white color for optimal contrast. For smaller text, avoid using this color on white backgrounds altogether, or use it for decorative elements only. It is advised to test combinations of #2544C1 with different colors using a contrast checker tool to ensure compliance with accessibility guidelines. Darker shades, like black, should be avoided as background colors with text color #2544C1.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #2544C1 can be employed as a primary color for headers, buttons, and other call-to-action elements to draw attention. It can also be utilized for background accents to provide depth and visual interest. It is also a solid choice to represent links on websites related to technology or corporate services, since the color conveys authority, reliability and trust. Consider using this color as the main element for web pages that relate to water sports or anything related to nature. However, attention is needed to make sure all accessibility guidelines are followed.
Interior Design
In interior design, #2544C1 can be incorporated as an accent wall color to create a focal point in a room. It pairs well with neutral tones like gray and white to create a balanced and sophisticated atmosphere. It also works well with wooden furniture, specifically light-colored variants like pine or ash wood. Also, #2544C1 works well for decorative elements, like vases, paintings, rugs or pillows. The usage of this color for small elements can make a room look brighter, more modern and elegant, if all design elements are chosen wisely.
Branding
#2544C1 is well-suited for creating striking and memorable branding materials, such as logos and marketing collateral. Its bold and unique tone can help businesses stand out from the competition. Also, it is widely used in creating materials for companies or websites that are related to technology or water-related themes. In order to maximize the effect, #2544C1 should be combined with a complementary color for text and logo elements. The color can also be used for printing materials, like flyers or merchandise.