Astronaut
General Information
The hexadecimal color code #253676, also known as Astronaut, is a dark shade of blue-purple. It is composed of 14.5% red, 21.2% green, and 46.3% blue. In the RGB color model, #253676 has the values 37 red, 54 green, and 118 blue. In the CMYK color model, its values are 69% cyan, 54% magenta, 0% yellow, and 54% black. This color is often associated with feelings of stability, trust, and depth. Its deep hue makes it suitable for applications where a sense of reliability and seriousness is desired. The color's relative intensity makes it work best as either an accent color or when it is complemented by colors with higher luminance values to help balance out its darkness.
The color #253676, also known as Astronaut, presents some accessibility challenges, particularly in text-based contexts. Its relatively low luminance results in a weaker contrast against lighter backgrounds, potentially making it difficult for users with visual impairments to read text rendered in this color. When using #253676 for text, it is essential to ensure a sufficient contrast ratio (ideally 4.5:1 for normal text and 3:1 for large text) against the background color, as defined by WCAG guidelines. Pairing it with very light colors like white or very pale yellows can help achieve an acceptable contrast ratio. In interactive elements, it's crucial to provide clear visual cues beyond color alone, such as using icons or text labels, to ensure usability for all users, including those with color vision deficiencies. Consider using tools that calculate contrast ratios to verify compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Website Design
This color evokes feelings of trust and stability, making it suitable for website headers and navigation menus in financial or corporate websites. Its serious tone promotes a sense of reliability, which is crucial in these sectors. By implementing #253676 into the background of main navigation bars, it provides a comforting and professional welcome to new users while assuring recurring users of continued trustworthiness in services rendered.
Jewelry Packaging
Astronaut is a great choice to convey a sense of luxury and elegance in jewelry packaging. It works excellently as the primary backdrop color in a jewelry box and also in printed promotional material. The use of gold or silver accents enhances its regal aura, effectively underlining the high value of the enclosed jewelry. Moreover, it can inspire the design of velvet inlays, lending a special feel to the customer's unboxing experience.
Home Office Design
In interior design, #253676 works effectively in home offices to create a calm, focused workspace. The deep tone of the color facilitates concentration and can be used to color the walls or feature pieces of furniture like office chairs and shelves. When paired with neutral colors and natural light, it provides a sophisticated and productive environment.