Royal Blue

About Royal Blue (#244CF4)

The hexadecimal color code #244CF4 represents a specific shade of blue, often referred to as Royal Blue. In the RGB (Red, Green, Blue) color model, it is composed of 14.12% red, 28.24% green, and 95.69% blue. This combination results in a vibrant and saturated blue hue. The color is commonly used in various design applications, including web design, graphic design, and branding, to convey feelings of trust, stability, and sophistication. Royal Blue is known for its prominence and ability to capture attention. It has a rich history associated with royalty and nobility, further enhancing its appeal in formal settings.

The color #244CF4, a vibrant royal blue, presents some accessibility challenges. Its luminance value is relatively low, which means that text rendered in this color on a white background might not provide sufficient contrast for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. This color may fall short of those recommendations, particularly for smaller font sizes. To improve accessibility, consider pairing #244CF4 with lighter shades of yellow or white to increase the contrast ratio. Tools like WebAIM's Contrast Checker can help assess the contrast ratio between text and background colors. Also, avoid using this color as the sole means of conveying information, as colorblind users may not be able to distinguish it effectively. Providing alternative cues, such as text labels or icons, can enhance accessibility.

Shades

Digital Color Formats

Alternative colors

Applications

• UI Design for interactive elements

  In user interface (UI) design, #244CF4 can be employed to highlight interactive elements such as buttons, links, and active states. The vibrant blue hue draws the user's attention, indicating that these elements are clickable or interactive. However, due to accessibility concerns, it's important to ensure sufficient contrast between the blue and the background, especially when used for text or small icons. For instance, a bright yellow or white text color could improve readability. Also, consider using a slightly lighter shade of blue or adding a subtle border to enhance visual separation from the surrounding elements. This usage must be tested in various screen sizes and resolutions.

• Data Visualization

  In data visualization, #244CF4 can effectively represent a specific category or data point within a chart or graph. Its distinct color helps differentiate it from other data sets, making it easier for viewers to interpret the information. However, it's crucial to avoid relying solely on color to convey meaning, as colorblind individuals may struggle to distinguish between similar hues. Pairing color with labels, patterns, or tooltips can enhance accessibility and ensure that the data is understandable to a broader audience. When using this color, consider the overall color palette to ensure visual harmony and avoid overwhelming the viewer.

• Branding for tech companies and institutions

  In branding, the hex color #244CF4 evokes feelings of trust, loyalty, and security. Therefore it is well-suited for tech companies, financial institutions, and any organization that wants to project an image of reliability and innovation. The rich and saturated hue will need to be used thoughtfully in the logo, website, and marketing materials to reinforce the brand's message. It can be combined with neutral colors like gray or white to create a professional and modern look or it can also be paired with complementary colors like yellow for a more energetic and playful feel.

Complementary color

Buttons