Te Papa Green

General Information about Te Papa Green (#244543)

The hex color code #244543, also known as Te Papa Green, is a dark shade of green that evokes a sense of nature, tranquility, and earthiness. In the RGB color model, #244543 is composed of 14.12% red, 27.06% green, and 26.27% blue. This combination creates a muted, somewhat desaturated green that is reminiscent of foliage and natural landscapes. The color's darkness gives it a sense of stability and grounding, while its green hue connects it to growth, renewal, and the environment. Te Papa Green is often associated with sustainability, environmental awareness, and organic products, making it a popular choice for brands and designs that aim to convey these values. It's a versatile color that can be used in a variety of applications, from web design to interior decorating, to create a calming and natural atmosphere.

The color #244543, also known as Te Papa Green, presents some accessibility challenges, especially when used as a background color for text. Its relatively low lightness value (around 14%) means that text rendered in black or dark grays will likely fail WCAG (Web Content Accessibility Guidelines) contrast ratio requirements. To ensure readability and accessibility, it's crucial to pair this color with light text, such as white (#FFFFFF) or very light shades of gray. Even with white text, careful consideration is needed to meet the minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text. Using a contrast checker tool can help verify compliance. Additionally, avoid using this color as the sole indicator for important interactive elements (like links or buttons), as users with color vision deficiencies may struggle to perceive them. Providing redundant cues, such as underlines or icons, can improve accessibility for all users. Testing with different color vision simulations is recommended to ensure usability for a wide range of users.

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Alternative colors

Applications

• Environmental Website Design

  Te Papa Green (#244543) can be effectively used in website designs related to environmental conservation, sustainable living, or eco-tourism. Its natural, earthy tone evokes a sense of tranquility and connection to nature. As a background color, it can create a calming and immersive experience. In graphic design, it can be incorporated into logos, brochures, and infographics to convey a message of environmental responsibility and natural beauty. When used in combination with other earthy tones and natural textures, Te Papa Green can contribute to a cohesive and visually appealing brand identity that resonates with audiences interested in environmental issues.

• Nature-Inspired Interior Design

  This shade can be incorporated into interior design to create a calming and nature-inspired space. It works well as an accent wall color in living rooms or bedrooms, promoting relaxation and tranquility. It can also be used in smaller doses, such as in decorative items like cushions, curtains, or plant pots, to add a touch of nature to the room. When paired with natural materials like wood, stone, and linen, Te Papa Green creates a harmonious and inviting atmosphere. It is an excellent choice for those seeking to create a connection with nature within their homes.

• Earthy Fashion Aesthetics

  In fashion, Te Papa Green can be incorporated into clothing designs for an outdoorsy or bohemian aesthetic. It can be used as a primary color for garments like jackets, pants, or dresses, creating a grounded and natural look. It also serves as an excellent accent color for accessories such as scarves, hats, or bags, adding a touch of earthy elegance to an outfit. When paired with neutral colors like beige, brown, or cream, Te Papa Green creates a harmonious and sophisticated ensemble. It is a versatile color that can be adapted to various fashion styles, from casual to formal, and can be particularly appealing to those who appreciate natural and sustainable fashion choices.

Complementary color

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