Astronaut
General Information about #243F77 (Astronaut)
The hexadecimal color code #243F77, also known as Astronaut, is a dark shade of blue that conveys a sense of depth, sophistication, and stability. It is composed of 14.12% red, 24.71% green, and 46.67% blue. In the RGB color model, this translates to 36 red, 63 green, and 119 blue. The CMYK equivalent is 69.75% cyan, 47.9% magenta, 0% yellow, and 53.33% black. This color is often associated with trust, intelligence, and authority. It is a popular choice for corporate branding, websites, and marketing materials where a sense of reliability and professionalism is desired. In color psychology, dark blues are linked to calmness and serenity, making it a suitable color for creating a peaceful and trustworthy environment. Its usage can evoke feelings of confidence and security, often employed to establish credibility and professionalism in various visual applications.
The color #243F77, also known as Astronaut, presents several accessibility considerations for web developers. Its relatively dark hue necessitates careful attention to color contrast, especially when used for text or interactive elements. According to WCAG guidelines, sufficient contrast between foreground and background colors is crucial for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text and graphical objects. When using #243F77 as a background, it's important to pair it with a light-colored text, such as white or a light gray, to ensure readability. Conversely, if using it for text, a lighter background is necessary. Tools like contrast checkers can help verify compliance with accessibility standards. Furthermore, avoid relying solely on color to convey information; provide alternative cues like text labels or icons to ensure that users with color vision deficiencies can still understand the content. Thoughtful use of ARIA attributes can also enhance the accessibility of interactive elements using this color.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
This color can be used as a primary color for a website design, especially in the header or navigation bar, to create a professional and trustworthy feel. It pairs well with lighter shades of gray or white for text and other elements, providing a clean and modern look. The deep blue hue evokes a sense of stability and reliability, making it suitable for businesses in finance, technology, or consulting.
Interior Design
In interior design, #243F77 can be used as an accent wall color in a study or bedroom to create a calming and sophisticated atmosphere. It complements natural wood tones and metallic accents, such as gold or silver. The color's depth adds visual interest without being overwhelming, making it a versatile choice for creating a relaxing and stylish living space.
Fashion Design
In the world of fashion, Astronaut Blue (#243F77) can be incorporated into clothing designs as a sophisticated and versatile color choice. It works well for creating elegant dresses, professional suits, or stylish outerwear. This deep blue hue can be paired with neutral tones like gray, black, or white for a classic and timeless look. Additionally, it complements bolder colors like mustard yellow or burgundy for a more contemporary and eye-catching style.