Turtle Green
About Turtle Green (#243400)
The hex color #243400, often referred to as Turtle Green, is a deep, muted shade of green. It is composed of 14.12% red, 20.39% green, and 0% blue. In the RGB color space, it represents a relatively low intensity across all channels, contributing to its dark and earthy appearance. This color is reminiscent of dense foliage and natural landscapes. It evokes feelings of nature, stability, and grounding. Due to its low luminance, it is essential to consider its usage carefully, especially in digital contexts, to ensure readability and accessibility. The color's unique combination of green and subtle undertones makes it a versatile choice for various applications.
The color #243400, a deep shade of green, presents several accessibility considerations for web development. Due to its low luminance, it is crucial to ensure sufficient contrast against background colors, especially text. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using this color for text on a white background may not meet these standards, potentially causing readability issues for users with visual impairments. To improve accessibility, consider using a lighter background or a lighter shade of green for text. Additionally, avoid using #243400 as the sole indicator for interactive elements; supplement it with other cues like underlines or icons to cater to users with color blindness. Thorough testing with accessibility tools is essential to guarantee compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Eco-Friendly Website Design
Turtle Green, with its earthy and natural feel, is an excellent choice for websites promoting eco-friendly products, organic food, or environmental causes. It can be used for website backgrounds, headings, and accents to create a sense of nature and sustainability. Its calming effect makes it suitable for businesses in the health and wellness industry, promoting relaxation and tranquility. Furthermore, this green can evoke feelings of stability and reliability, which can be beneficial for financial institutions or businesses emphasizing trust and security. The color also works well when paired with natural textures and imagery to enhance the organic feel.
Fashion and Interior Design
In the fashion world, Turtle Green can be incorporated into clothing designs, accessories, and even makeup palettes. It provides a grounding and earthy tone that can be paired with both neutral and brighter colors. For interior design, Turtle Green can be used for wall paint, furniture upholstery, and accent pieces to bring a touch of nature indoors. The color can create a calming and refreshing atmosphere, making it suitable for bedrooms, living rooms, or even office spaces. Its versatility makes it an excellent choice for creating a harmonious and inviting environment.
Logo and Branding
In logos and branding, Turtle Green can convey a sense of organic authenticity, health, and sustainability. It can be particularly effective for brands in the food, health, or environmental sectors. When creating marketing materials, this color can invoke feelings of trust, growth, and harmony. Use it to highlight the natural and eco-friendly aspects of the brand. Also, its association with nature can be linked to feelings of renewal and freshness.