Jacksons Purple
General Information about Jackson's Purple
The hexadecimal color code #243090 represents a dark shade of blue-purple. Commonly known as Jackson's Purple, this color is composed of 14.12% red, 18.82% green, and 56.47% blue. In the RGB color model, it is created by mixing these primary colors in specific proportions. It appears as a deep, somewhat muted purple with strong blue undertones. The color is often associated with royalty, mystery, and sophistication. In a subtractive color model like CMYK, this color would involve specific percentages of cyan, magenta, yellow, and black to achieve the same visual appearance in print media.
The color #243090, also known as Jackson's Purple, presents some accessibility challenges, particularly in text-based applications. Its dark nature results in a low contrast ratio against standard light backgrounds like white. This low contrast can make it difficult for users with visual impairments to read text rendered in this color. According to WCAG guidelines, sufficient contrast is crucial for readability. To improve accessibility, it's recommended to use #243090 with significantly lighter colors for text or graphical elements. Consider using a contrast checker tool to ensure your color pairings meet accessibility standards, improving the user experience for everyone. The color should not be used for important UI elements.
Shades
Digital Color Formats
Alternative colors
- #483d8b
A lighter shade of purple that provides better contrast against light backgrounds, improving readability.
- #6a5acd
A more vibrant purple that can be used to draw attention to specific elements without sacrificing accessibility.
- #464159
A desaturated color with a similar hue, but better readability on white backgrounds.
Applications
Web Design Accents
In web design, Jackson's Purple can be used for background accents or decorative elements. The color should be used sparingly, as its darkness can overwhelm a design if overused. Consider pairing it with lighter shades of purple or complementary colors to create a balanced and visually appealing aesthetic. For example, the color is well suited for a header or footer section of a website, or for highlighting specific calls to action in a very subtle way.
Fashion Accents
In fashion, Jackson's Purple can be incorporated into evening wear or formal attire to add a touch of elegance and sophistication. The deep, rich hue pairs well with metallic accents or contrasting colors to create a statement look. It can also be used in accessories such as scarves or handbags to add a pop of color to an outfit. When used for clothing items, it can be used for dresses or men's ties.
Interior Design
The color can work as an accent color for pillows and blankets if you want a royal tone in the room. It's recommended to add some lighter colors around it to make the room more inviting. Because of its relaxing and calming nature it can also be used in yoga or meditation studios to create a peaceful and meditative atmosphere.