Astronaut
General Information About #242F74
The hex color #242F74, often referred to as "Astronaut", is a deep, muted shade of blue-purple. It belongs to the blue color family and carries a sense of depth and sophistication. In the RGB color model, it is composed of 14.12% red, 18.43% green, and 45.49% blue. This makes it a relatively dark color with a strong blue component. In the CMYK color model, which is used for printing, it consists of 69% cyan, 59% magenta, 0% yellow, and 55% black. The hexadecimal system provides a compact way to represent colors in computing and web design, making it easy to specify and use this color consistently across different platforms and applications.
The hex color #242F74, also known as Astronaut, presents some accessibility considerations for web developers. Its dark hue results in a low contrast ratio against a white background, potentially causing readability issues for users with visual impairments. To enhance accessibility, it's crucial to use a light-colored text on this background, ensuring a contrast ratio that meets WCAG guidelines (ideally 4.5:1 for normal text and 3:1 for large text). Alternatively, consider using #242F74 sparingly or in combination with lighter shades to balance aesthetics and usability. Providing alternative text for images and elements using this color is also vital for screen reader users. Testing the color combination with accessibility tools is highly recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Professional Website Design
This deep, cool-toned color is perfect for creating a sense of sophistication and calm in website designs. It can be used for backgrounds, headers, or call-to-action buttons to evoke feelings of trust and reliability. Especially suited for professional websites, such as financial institutions or legal firms, where conveying a sense of stability is important. By incorporating #242F74 in your design, you communicate that the company is mature and dependable.
Interior Design Accent
In interior design, Astronaut can be used as an accent color to create a luxurious and cozy atmosphere. It can be used on walls, furniture, or decorative items to add depth and richness to a room. Combine it with lighter colors like beige or cream to balance the darkness and prevent the room from feeling too somber. The color also suits well for nurseries.
Tech-Focused Branding
This works well in branding logos and marketing materials for tech companies, highlighting innovation.