Jacaranda
General Information about #240D27
The hexadecimal color code #240D27 represents a deep, muted shade of purple, often referred to as Jacaranda. It belongs to the purple color family and is characterized by its relatively low brightness and saturation. In the RGB color model, it is composed of 14.12% red, 5.1% green, and 15.29% blue. In the CMYK color model, it consists of 8% cyan, 67% magenta, 0% yellow, and 85% black. This color can evoke feelings of sophistication, mystery, and luxury. Jacaranda is often associated with royalty and creativity. It is not a naturally occurring color, making it unique to the artistic and design fields. Its subdued nature makes it a versatile choice for various applications, ranging from web design to interior decoration, where it can add a touch of elegance and depth.
The color #240D27, also known as Jacaranda, presents significant accessibility challenges, particularly for users with visual impairments. Its low lightness value (approximately 6%) results in very poor contrast against standard white backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text to ensure readability. Jacaranda fails to meet these thresholds with typical foreground colors like white or light grays. Therefore, it is crucial to avoid using this color for text or interactive elements unless paired with a very light or bright background to achieve sufficient contrast. Careful consideration should be given to colorblind users, as the deep purple hue might be difficult to distinguish for individuals with certain types of color vision deficiencies. Tools for checking contrast ratios can help determine whether the combination of #240D27 with other colors is accessible.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Jacaranda can be used sparingly as an accent color in backgrounds or graphical elements, but its low contrast makes it unsuitable for text or primary interactive components. To enhance the user experience, consider pairing it with high-contrast complementary colors like yellow or gold. It can create a sophisticated and luxurious feel when used strategically. Ensure adequate spacing around elements using this color to improve readability and reduce visual strain. Thoroughly test the design with accessibility tools to verify compliance with WCAG guidelines and address potential usability issues.
Interior Design Accent
In interior design, Jacaranda can create a cozy and elegant atmosphere. It's well-suited for accent walls in living rooms or bedrooms, especially when complemented by lighter, neutral tones. The color's richness makes it a great choice for upholstery in formal settings. It can also be used in decorative elements such as cushions, vases, or artwork to add a touch of sophistication. Because it is a dark color, make sure there is enough light in the room to avoid making it feel small and enclosed. Balance it with textures and materials that reflect light.
Fashion Accent
In fashion, Jacaranda can be used to create a bold and sophisticated look. It's particularly effective for evening wear or statement pieces like jackets or dresses. Accessorizing with lighter colors or metallic tones can help to balance the darkness of the hue. The color's depth allows it to work well in both matte and glossy materials. In makeup, it can be used in eyeshadow or eyeliner to add a touch of drama to the eyes. Make sure to balance with lighter shades on the rest of the face.