Cherry Pie
General Information about #240C52
The hex color #240c52, also known as Cherry Pie, is a deep, muted shade of purple. It is composed of 14.12% red, 4.71% green, and 32.16% blue. In the RGB color space, it is characterized by these values, while its CMYK representation is approximately 56.13% cyan, 85.39% magenta, 0% yellow, and 67.84% black. This color tends to evoke feelings of luxury, mystery, and sophistication. It is often associated with creativity, imagination, and spirituality. The name 'Cherry Pie' suggests a sense of indulgence and richness, making it suitable for designs that aim to convey elegance and depth. It can be used effectively in branding and design projects to create a sense of unique visual identity.
The hex color #240c52, also known as Cherry Pie, presents some accessibility challenges, particularly concerning color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text (14pt bold or 18pt regular). Given its dark nature, #240c52 requires a very light background color to meet these standards. Using online contrast checkers is advisable to verify compliance. Additionally, consider providing alternative cues like icons or text labels, especially for users with color vision deficiencies. Avoid relying solely on color to convey information.
Shades
Digital Color Formats
Alternative colors
- #483d8b
A lighter shade that provides better contrast against dark backgrounds, improving readability.
- #36454f
A more neutral color that works well with a variety of other colors and provides a sophisticated look.
- #551A8B
This color offers a brighter alternative while remaining in the purple family, providing better visibility and a touch of vibrancy.
Applications
Web Design
Cherry Pie (#240c52) can be used in website headers and footers to create a sophisticated and elegant feel. Its deep, rich hue provides a sense of luxury and can be paired with lighter text for optimal contrast. Consider using it as a background color for call-to-action buttons with a contrasting color for the text to draw attention and improve user engagement. The color also works well for sidebar navigation menus, offering a visually appealing and organized structure to the website.
Fashion and Interior Design
In fashion, #240c52 can be used as a base color for evening wear, creating a dramatic and stylish statement. It pairs beautifully with silver or gold accessories. In interior design, this color is suitable for accent walls in living rooms or bedrooms, providing a touch of elegance and depth. It can also be used in upholstery for chairs or sofas, adding a luxurious feel to the space. When used sparingly and balanced with lighter colors, Cherry Pie can transform any room into a sophisticated retreat.
Branding and Graphic Design
For branding, use it as a primary brand color for companies that want to convey sophistication, creativity, and intelligence. It’s excellent for tech companies aiming for a modern look, or for luxury brands. In graphic design, use it to create a deep and impactful background for posters, flyers, and marketing materials. It pairs well with lighter fonts to make the text stand out and is great for creating a memorable visual impact.