Blue Gem
General Information about #240A91
The hexadecimal color code #240A91, also known as Blue Gem, is a dark shade of blue-purple. It is composed of 14.12% red, 3.92% green, and 56.86% blue. In the RGB color model, #240A91 has the decimal values of 36 red, 10 green, and 145 blue. When converted to the CMYK color model, it consists of 75% cyan, 93% magenta, 0% yellow, and 43% black. This color is often associated with royalty, mystery, and sophistication. Its unique blend of blue and purple makes it a versatile choice for various design applications, although careful consideration must be given to its contrast and accessibility, especially in web design.
The hex color #240A91 presents significant accessibility challenges due to its dark hue. With low luminance, it can be difficult for individuals with visual impairments to perceive text or elements rendered in this color, especially against a black or similarly dark background. To ensure inclusivity, it is crucial to use #240A91 in conjunction with light colors that provide sufficient contrast, adhering to WCAG guidelines for contrast ratios. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Consider using a color contrast checker to verify compliance. Additionally, avoid using #240A91 as the sole means of conveying important information; supplement it with text labels, icons, or other visual cues to ensure usability for all users, including those with color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #240A91 can be used for creating a sophisticated and modern aesthetic, particularly in header backgrounds or button accents. Its deep, jewel-toned quality evokes a sense of luxury and elegance, making it suitable for brands aiming for a high-end feel. However, due to its low luminance, it's crucial to pair it with light-colored text and avoid using it for large blocks of body text to ensure readability. Use it sparingly to draw attention to key elements without overwhelming the user interface.
Fashion
In fashion, #240A91 can be incorporated into evening wear or accessories to add a touch of regal charm. A dress in this color would exude sophistication and mystery. Alternatively, it can be used in accessories like scarves or handbags to provide a pop of color against a more neutral outfit. When using this color in fashion, consider the fabric type, as the color may appear differently on various materials, affecting the overall impact.
Interior Design
In interior design, #240A91 can be used as an accent color to create a dramatic and luxurious atmosphere. Consider using it on a feature wall or in decorative elements like cushions or artwork. Pair it with lighter neutral colors to balance the intensity and prevent the space from feeling too dark. This color works particularly well in rooms with ample natural light, allowing its richness to be fully appreciated.