Jacaranda
General Information about Jacaranda
Jacaranda, represented by the hex code #240A2B, is a deep, muted shade of purple. It is named after the Jacaranda tree, known for its vibrant purple flowers. This color evokes a sense of sophistication, mystery, and elegance. It's a complex color that combines the calmness of blue with the energy of red, resulting in a unique and intriguing hue. In color psychology, purple is often associated with royalty, wisdom, and creativity. Jacaranda, with its darker tone, leans towards a more introspective and contemplative feel. It is not a commonly used color due to its depth, but it can be very effective when used strategically to create a specific mood or atmosphere.
The hex color #240a2b, also known as Jacaranda, presents some accessibility challenges, particularly in text-based applications. Due to its dark nature, it requires very light foreground colors to ensure sufficient contrast for readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet WCAG (Web Content Accessibility Guidelines) AA standards. Using tools to check color contrast ratios is crucial. When using Jacaranda as a background, avoid pairing it with mid-tone grays or colors of similar darkness. Lighter shades of white, yellow, or even pastel colors work better. Consideration should also be given to users with visual impairments. Providing alternative text or visual cues can enhance accessibility when color alone is used to convey information.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Jacaranda can be used for website headers or footers to create a sophisticated and elegant look. It pairs well with minimalist designs and can be complemented with lighter accent colors to create visual interest. Because of its dark tone, this color can effectively highlight content and focus user attention, especially if used sparingly. For example, it can serve as the background color for call-to-action buttons, or to separate different content blocks on a page.
Interior Design
In interior design, Jacaranda can be used as an accent color for walls or furniture, creating a luxurious and calming atmosphere. It can be paired with metallic accents like gold or silver to enhance its elegance. Jacaranda works well in bedrooms or living rooms where a sense of relaxation is desired. When using this color, it's important to balance it with lighter elements to prevent the space from feeling too dark.
Fashion
In fashion, Jacaranda can be used for evening wear or accessories, adding a touch of mystery and sophistication to an outfit. This color looks especially flattering on individuals with cooler skin tones and can be paired with silver or diamond jewelry. It can also be used in makeup, particularly for eyeshadows or eyeliners, to create a dramatic look. Because of its richness, Jacaranda is a great choice for creating a memorable statement.