Cherry Pie
General Information about #240657
#240657, also known as Cherry Pie, is a dark, muted shade of purple that exudes sophistication and mystery. Belonging to the purple color family, it is characterized by its deep saturation and relatively low brightness. In the RGB color model, #240657 is composed of 14.12% red, 2.35% green, and 34.12% blue. When converted to the CMYK color model, it translates to approximately 59% cyan, 93% magenta, 0% yellow, and 66% black. This color is best suited for creating a sense of luxury, depth, and intrigue. It is often associated with royalty, creativity, and spirituality. Its dark nature makes it suitable for backgrounds or accent colors in designs seeking a touch of elegance.
The hex color #240657, a deep, saturated violet, presents accessibility challenges primarily due to its low lightness value (approximately 5%). This means text rendered in black or dark grays on a #240657 background will likely fail WCAG (Web Content Accessibility Guidelines) contrast ratio requirements. To ensure accessibility, white or very light shades of yellow or green should be used for text. The color's darkness also makes it unsuitable for small UI elements or icons where clarity is essential. Designers should carefully consider its use in user interfaces, opting for larger text sizes and high-contrast pairings to accommodate users with visual impairments. Using color contrast checkers is crucial to validating adequate contrast ratios. A general rule of thumb is to aim for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text.
Shades
Digital Color Formats
Alternative colors
- #4a148c
A lighter shade of purple that offers better contrast with both light and dark text, improving readability and accessibility.
- #5e35b1
A more desaturated purple that provides a softer and more subtle background color, suitable for designs that require a less intense hue.
- #673ab7
A more vibrant and energetic purple that adds a pop of color while still maintaining a degree of sophistication.
Applications
Web Design Accent
In web design, #240657 can be used sparingly as an accent color to draw attention to specific elements. Due to its darkness, it works well in dark mode designs as a background for highlighting sections or call-to-action buttons when paired with bright, contrasting text. It is suitable for creating a luxurious or sophisticated feel in websites for jewelry, cosmetics, or high-end fashion. However, careful consideration must be given to its use in large blocks, avoiding readability issues. For example, consider using it for header backgrounds with bright text.
Beauty and Cosmetics
In the beauty industry, #240657 is reminiscent of deep amethyst or rich plum shades often found in eyeshadows, nail polishes, and lipsticks. It evokes a sense of mystery and elegance, making it appealing for evening wear or special occasions. Brands can incorporate this color into their packaging and marketing materials to create a high-end, luxurious feel. The color works well when combined with metallic accents like gold or silver.
Fashion Design
In fashion, this color lends itself to evening wear and formal attire. Imagine a velvet gown in this deep hue! It suggests royalty and sophistication. It could also be incorporated as an accent color in scarves, handbags, or shoes. Because of its intensity, it should be used with complementary colors in order to create visually appealing outfits. It also works great in elegant jewelry.