Blue Gem

General Information

The hex color #240398, also known as Blue Gem, is a dark shade of blue-violet. It belongs to the blue color family and exhibits a strong sense of depth and richness. In the RGB color model, it is composed of 14.12% red, 1.18% green, and 59.61% blue. This combination results in a color that is often associated with royalty, mystery, and intellect. The color is often used in designs to evoke a sense of elegance, formality and is seen as a relaxing color. Understanding the color composition of #240398 helps designers and artists leverage its unique properties to achieve specific aesthetic goals, such as creating a mood or drawing attention to an element.

The hex color #240398, a deep blue-violet, presents several accessibility considerations for web development. Its low luminance can cause contrast issues when used as text or background against similar dark shades. According to WCAG guidelines, sufficient contrast is crucial for readability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using #240398 for text on a black background, for instance, might not meet these standards. To improve accessibility, consider pairing this color with lighter shades such as whites, creams, or light yellows to ensure adequate contrast. It is always best practice to use an accessibility checker tool to analyze the color combinations to make sure the website is accessible. Also provide alternative styling for people that have difficulties seeing certain colors.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, #240398 can be effectively used to create a sense of sophistication and depth. It works well for header backgrounds, call-to-action buttons, or as an accent color in minimalist designs. When applied thoughtfully, this color can guide the user's eye and enhance the overall visual experience. It's essential to balance its intensity with softer complementary colors to maintain a harmonious and engaging interface.

• Fashion

  In the realm of fashion, #240398 can be a striking choice for evening wear or as an accent color in accessories. Its deep hue exudes confidence and can be paired with metallic tones or contrasting bright colors for a bold statement. The color lends itself well to luxurious fabrics like velvet or silk, enhancing its richness and visual appeal. It can also be used in casual wear, like in graphic prints or as a solid color for sweaters.

• Interior Design

  For interior design, #240398 can be used to create a focal point in a room, such as an accent wall or a statement piece of furniture. Its deep blue undertones evoke feelings of calmness and serenity, making it suitable for bedrooms or studies. When paired with lighter neutrals, it can add a touch of elegance and sophistication to any space. Consider using it in smaller doses to avoid overwhelming the room, such as in decorative pillows or artwork.

Complementary color

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